China's 'Everything Online' Company

Name: China's 'Everything Online' Company
Brand: Cambridge University Press
SKU: 9781009738972
Price: 3216.0 INR
Availability: InStock

by Xiaolan Fu , George Yip , Xuechen Ding

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ISBN13: 9781009738972
Binding: Paperback
Subject: N/A
Publisher: Cambridge University Press
Publisher Imprint: Cambridge University Press
Publication Date: May 21, 2026
Pages: 286
Original Price: GBP 25.0
Language: English
Edition: N/A
Item Weight: 386 grams
BISAC Subject(s): Entrepreneurship

About The Book

How did Tencent become one of the world's most innovative tech giants? This book offers a rare, in-depth look at Tencent's rise through the lens of innovation management. From early products like QQ to the creation of WeChat and its expansive digital ecosystem, the book explores how Tencent drives continuous and breakthrough innovation across technology, management, platforms, and social value. It introduces Tencent's unique Sequoia-like innovations (deep, directed, invisible, and compound), market-type organisation and OCEAN ecosystem, which promotes openness (O), coopetition (C), empowerment (E), autonomy (A), and attentiveness to stakeholders' needs (N). Readers will discover how Tencent leverages corporate values, internal coopetition, digital human resource management, internal talent mobility, platform ecosystems, and social value creation to remain innovative, competitive, and forward-looking. Accessible and insightful, this book is essential reading for students, academics, business leaders, and policymakers interested in innovation management, technology development, digital platforms, and China's evolving technology landscape.

About The Author

Ding, Xuechen: - Xuechen Ding is Assistant Professor in Business Administration at the Beijing Technology and Business University, Postdoc at the University of Oxford, and Consultant of OxValue.AI. Her research interests are innovation strategies, digital innovation, and national innovation systems. Her recent publications appear in Management and Organization Review, and Industry and Innovation.

Fu, Xiaolan: - Xiaolan Fu is Professor and Founding Director of the TMCD Centre at the University of Oxford, a Fellow of the Academy of Social Sciences, and Founder of OxValue.AI. She is a winner of the 2021 Falling Walls Scientific Breakthrough Award, and author of Innovation under the Radar (Cambridge University Press, 2020) and China's Path to Innovation (Cambridge University Press, 2015).

Yip, George: - George Yip is an Emeritus Professor of Marketing and Strategy at Imperial College London and a Distinguished Visiting Professor at Northeastern University, Boston. He is the author of the highly acclaimed Total Global Strategy, and co-author of China's Next Strategic Advantage (2016) and Pioneers, Hidden Champions, Changemakers, and Underdogs: Lessons from China's Innovators (2019).

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