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CIM Coursebook: Managing Marketing

by Francis Nicholson , Andrew Sherratt , Richard Meek
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₹24,888.00
Original price ₹24,888.00
Original price ₹24,888.00
₹24,888.00
Current price ₹24,888.00

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Book cover type: Hardcover
  • ISBN13: 9781138440951
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 284
  • Original Price: USD 250.0
  • Language: English
  • Edition: 1
  • Item Weight: 708 grams
  • BISAC Subject(s): Marketing / General

Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you go along. It also contains a range of learning objectives, cases, questions, activities, definitions and study tips.

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