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Essentials of Strategic Management

by Charles W. L. Hill , Gareth R. Jones
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Current price ₹9,891.00
Original price ₹10,009.00
Original price ₹10,009.00
Original price ₹10,009.00
(-1%)
₹9,891.00
Current price ₹9,891.00

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Book cover type: Paperback
  • ISBN13: 9781111525194
  • Binding: Paperback
  • Subject: N/A
  • Publisher: South Western Educational Publishing
  • Publisher Imprint: South Western Educational Publishing
  • Publication Date:
  • Pages: 260
  • Original Price: GBP 76.99
  • Language: English
  • Edition: 3 ed
  • Item Weight: 704 grams
  • BISAC Subject(s): Management

ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain practice putting chapter concepts into action.

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