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Event Stakeholders: Theory and methods for event management and tourism

by Professor Donald (Professor Emeritus, University of Calgary, Canada) Getz
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Current price ₹4,964.00
Original price ₹5,069.00
Original price ₹5,069.00
Original price ₹5,069.00
(-2%)
₹4,964.00
Current price ₹4,964.00

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Book cover type: Paperback
  • ISBN13: 9781911396666
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Goodfellow Publishers Limited
  • Publisher Imprint: Goodfellow Publishers Limited
  • Publication Date:
  • Pages: 198
  • Original Price: GBP 38.99
  • Language: English
  • Edition: N/A
  • Item Weight: 302 grams
  • BISAC Subject(s): Industries / Hospitality, Travel & Tourism

Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, s

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