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Gamification for Tourism

by Feifei Xu , Dimitrios Buhalis
Save 15% Save 15%
Current price ₹14,115.00
Original price ₹16,532.00
Original price ₹16,532.00
Original price ₹16,532.00
(-15%)
₹14,115.00
Current price ₹14,115.00

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Book cover type: Hardcover
  • ISBN13: 9781845418212
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Channel View Publications
  • Publisher Imprint: Channel View Publications
  • Publication Date:
  • Pages: 290
  • Original Price: GBP 134.95
  • Language: English
  • Edition: N/A
  • Item Weight: 545 grams
  • BISAC Subject(s): Industries / Hospitality, Travel & Tourism

This book examines the cutting-edge concept of gamification in tourism. The chapters offer valuable insights and examples of best practice and address key issues of game mechanism and game design principles. This will be useful for students and researchers in tourism marketing, smart tourism and tourism futures, as well as industry practitioners.

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