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Handbook of Research on Driving Competitive Advantage through Sustainable, Lean, and Disruptive Innovation by Latif Al-Hakim, Xiaobo Wu, Andy Koronios

Handbook of Research on Driving Competitive Advantage through Sustainable, Lean, and Disruptive Innovation

by Latif Al-Hakim , Xiaobo Wu , Andy Koronios
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Book cover type: Hardcover
  • ISBN13: 9781522501350
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Business Science Reference
  • Publisher Imprint: Business Science Reference
  • Publication Date:
  • Pages: 774
  • Original Price: USD 365.0
  • Language: English
  • Edition: N/A
  • Item Weight: 2055 grams
  • BISAC Subject(s): Entrepreneurship

The global market is constantly evolving and it has become essential for organizations to employ new methods of appealing to customers in order to stay abreast on current trends within the world economy. The Handbook of Research on Driving Competitive Advantage through Sustainable, Lean, and Disruptive Innovation features theoretical development and empirical research in social media platforms, internet usage, big data analytics, and smart computing, as well as other areas of organizational innovation. Highlighting implementation challenges facing innovative processes, this publication is a critical reference source for researchers, students, professionals, managers, and decision makers interested in novel strategies being employed by organizations in an effort to improve their standings on the global market.

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