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How to Make Money in Sync Licensing: Why Placements Don't Pay, Relationships Do - And How Professionals Actually Build Income

by George P. Mathews
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Current price ₹2,068.00
Original price ₹2,402.00
Original price ₹2,402.00
Original price ₹2,402.00
(-14%)
₹2,068.00
Current price ₹2,068.00

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Book cover type: Paperback
  • ISBN13: 9798241008657
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Publication Date:
  • Pages: 128
  • Original Price: GBP 18.47
  • Language: English
  • Edition: N/A
  • Item Weight: 182 grams
  • BISAC Subject(s): Marketing / Direct

Most producers chase placements thinking they'll turn into income-but in today's sync world, that model is broken. In How to Make Money in Sync Licensing: Why Placements Don't Pay, Relationships Do, George P. Mathews reveals why sync is actually a service business, where solving problems for clients matters more than just making great music. Drawing from real industry experience, this book breaks down how money actually flows-and why trust, timing, and reliability are what separate working producers from those stuck spinning their wheels.

Inside, you'll learn:

  • Why most placements don't lead to real income
  • How streaming changed (and reduced) backend royalties
  • Why relationships outperform credits in building a career
  • How ownership, timing, and professionalism impact every opportunity
  • The difference between being busy and actually making progress

If you're serious about turning sync into consistent income-not just occasional wins-this book gives you the clarity most producers never get.

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