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InnoMaginate!: Turn Yesterday's Products into Tomorrow's Revenue

by Traci Robinson-Williams
Save 11% Save 11%
Current price ₹1,496.00
Original price ₹1,689.00
Original price ₹1,689.00
Original price ₹1,689.00
(-11%)
₹1,496.00
Current price ₹1,496.00

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Book cover type: Paperback
  • ISBN13: 9798999187826
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Claroti, Inc.
  • Publisher Imprint: Claroti, Inc.
  • Publication Date:
  • Pages: 292
  • Original Price: GBP 12.99
  • Language: English
  • Edition: N/A
  • Item Weight: 395 grams
  • BISAC Subject(s): Consulting

What if the growth your business needs isn't "out there" at all-but hiding in plain sight inside your existing products and services?

InnoMaginate! iis a practical business innovation and decision-making guide that shows leaders how to grow their business by reimagining what they already have, not chasing the next shiny object.

Written for Marketing executives and growth-focused business leaders, this powerful book introduces the InnoMagination(TM) framework-a low-risk, repeatable methodology for improving strategic decisions, unlocking hidden revenue, accelerating business growth strategy, and turning yesterday's products into tomorrow's competitive advantage.

Instead of assuming innovation requires new products, massive R&D budgets, or high-stakes bets, InnoMaginate! helps you uncover dormant value inside your current portfolio, prioritize the right moves, reposition your offerings with precision, and drive measurable results fast-without slowing the business down.

In this book, you'll learn how to:

  • Spot hidden market opportunities and make better growth decisions your competitors overlook

  • Reimagine existing assets for new relevance and revenue

  • Align marketing, strategy, and innovation to move faster together

  • Choose low-risk, high-impact plays that maximize growth and profitability

  • Build a repeatable system for sustainable business innovation


Whether you're a CMO, Chief Strategy Officer, Chief Growth Officer, Innovation Lead, private equity or investment professional focused on M&A and portfolio value creation, or visionary CEO, InnoMaginate! puts a clear innovation and decision-making framework in your hands-so you can lead from the inside out, grow your business with confidence, and create the next wave of value from what you already own.

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