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La Culture Entrepreneuriale Et La Performance Industrielle by Andrianirina-A

La Culture Entrepreneuriale Et La Performance Industrielle

by Andrianirina-A
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Book cover type: Paperback
  • ISBN13: 9783838177656
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Omniscriptum
  • Publisher Imprint: Omniscriptum
  • Publication Date:
  • Pages: 484
  • Original Price: USD 131.0
  • Language: French
  • Edition: N/A
  • Item Weight: 704 grams
  • BISAC Subject(s): Accounting / General

Ce livre a la vocation de développer la culture entrepreneuriale (DCE) dans les contextes économique et socioculturel malgaches. Une culture entrepreneuriale qui pourrait s'analyser aussi bien à travers le comportement entrepreneurial de l'entrepreneur-dirigeant lui-mème que par la culture et les dispositifs d'appui à l'entrepreneuriat dans le milieu industriel. L'analyse relationnelle entre culture entrepreneuriale, entrepreneur et performance des entreprises se trouve au centre de la problématique. L'enquète empirique est centrée sur les MPMI agroalimentaires dans trois Régions de Madagascar. Le choix répond au souci de la crise alimentaire mondiale prévalant actuellement alors que Madagascar dispose des potentialités pour y faire face. Il pourrait constituer un axe de réflexion pour une politique de développement basée sur la promotion de l'entrepreneuriat. L'ouvrage s'adresse globalement à tout le public intéressé au concept de la culture entrepreneuriale, et particulièrement aux opérateurs dans le secteur de l'agroalimentaire, les enseignants et chercheurs dans la discipline de l'entrepreneuriat ainsi que les étudiants dans leurs travaux d'études entrepreneuriales.

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