La gestion de la chaîne d'approvisionnement chez les détaillants de moyenne et grande taille

Name: La gestion de la chaîne d'approvisionnement chez les détaillants de moyenne et grande taille
Brand: Editions Notre Savoir
SKU: 9786209701290
Price: 5119.0 INR
Availability: InStock

by Caroline Lakshaya R , Devipriya B

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ISBN13: 9786209701290
Binding: Paperback
Subject: N/A
Publisher: Editions Notre Savoir
Publisher Imprint: Editions Notre Savoir
Publication Date: March 25, 2026
Pages: 68
Original Price: USD 57.0
Language: French
Edition: N/A
Item Weight: 105 grams
BISAC Subject(s): General

About The Book

Le commerce de d�tail a connu une transformation significative au cours des derni�res d�cennies, tant au niveau mondial qu'en Inde. Depuis la fin du XXe si�cle, les march�s mondiaux de la vente au d�tail sont pass�s de formats traditionnels � des syst�mes hautement organis�s et ax�s sur la technologie. Les attentes croissantes des clients en mati�re de commodit�, de vari�t�, de prix abordables et d'exp�riences d'achat transparentes ont conduit � l'�mergence de supermarch�s modernes, d'hypermarch�s et de grandes cha�nes de magasins. Les pays d'Europe et d'Am�rique du Nord ont jou� un r�le cl� dans cette �volution en introduisant des agencements de magasins standardis�s, des syst�mes logistiques sophistiqu�s, la technologie des codes-barres, la gestion informatis�e des stocks et l'automatisation de la cha�ne d'approvisionnement. Ces avanc�es ont non seulement am�lior� l'efficacit� op�rationnelle, mais elles ont �galement �tabli des r�f�rences mondiales en mati�re de performance du commerce de d�tail et de satisfaction de la client�le. Ces derni�res ann�es, ces tendances mondiales ont fortement influenc� les �conomies en d�veloppement telles que l'Inde. Avec l'augmentation des revenus disponibles, l'urbanisation rapide, les changements de mode de vie et l'�volution des pr�f�rences des consommateurs, le secteur indien de la vente au d�tail a connu une croissance acc�l�r�e.

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