La Gestione Della Catena Di Fornitura Tra La Media E La Grande Distribuzione

Name: La Gestione Della Catena Di Fornitura Tra La Media E La Grande Distribuzione
Brand: Edizioni Sapienza
SKU: 9786209640940
Price: 5119.0 INR
Availability: InStock

by Caroline Lakshaya R , Devipriya B

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ISBN13: 9786209640940
Binding: Paperback
Subject: N/A
Publisher: Edizioni Sapienza
Publisher Imprint: Edizioni Sapienza
Publication Date: March 24, 2026
Pages: 68
Original Price: USD 57.0
Language: Italian
Edition: N/A
Item Weight: 105 grams
BISAC Subject(s): General

About The Book

Il commercio al dettaglio ha subito una trasformazione significativa negli ultimi decenni, sia a livello globale che in India. Dalla fine del XX secolo, i mercati globali della vendita al dettaglio sono passati da formati tradizionali a sistemi altamente organizzati e guidati dalla tecnologia. Le crescenti aspettative dei clienti in termini di comodit�, variet�, convenienza ed esperienze di acquisto senza soluzione di continuit� hanno portato alla nascita di supermercati moderni, ipermercati e grandi catene di distribuzione. I Paesi dell'Europa e del Nord America hanno svolto un ruolo chiave nel dare forma a questi sviluppi, introducendo layout di vendita al dettaglio standardizzati, sistemi logistici sofisticati, tecnologia di codifica a barre, gestione computerizzata dell'inventario e automazione della catena di approvvigionamento. Questi progressi non solo hanno migliorato l'efficienza operativa, ma hanno anche stabilito dei parametri di riferimento globali per le prestazioni del retail e la soddisfazione dei clienti. Negli ultimi anni, queste tendenze globali hanno influenzato fortemente le economie in via di sviluppo come l'India. Con l'aumento del reddito disponibile, la rapida urbanizzazione, i cambiamenti nello stile di vita e l'evoluzione delle preferenze dei consumatori, il settore della vendita al dettaglio indiano ha registrato una crescita accelerata.

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