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La Prospection, Une Des Clés de la Réussite À l'International by Graesslin-S

La Prospection, Une Des Clés de la Réussite À l'International

by Graesslin-S
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Book cover type: Paperback
  • ISBN13: 9783841737960
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Omniscriptum
  • Publisher Imprint: Omniscriptum
  • Publication Date:
  • Pages: 84
  • Original Price: USD 45.0
  • Language: French
  • Edition: N/A
  • Item Weight: 137 grams
  • BISAC Subject(s): International / General

Cet ouvrage est le fruit d'un travail de plusieurs mois axé sur la stratégie de développement des entreprises sur le marché national et international. Plusieurs questions ont permis de mener cette analyse. Comment faire face à la compétitivité croissante ? Quelles sont les méthodes de conquète clientèle ? Quel est le rôle de la prospection commerciale ? Comment mesurer et analyser ses retombées ? Grâce à une expérience professionnelle effectuée au sein de la CCI international Aquitaine ainsi qu'à une analyse d'ouvrages et aux témoignages de professionnels du commerce international, ce texte donne quelques réponses aux entreprises qui souhaitent réussir leur développement commercial à l'international.

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