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Trust Management in the Chinese E-Commerce Market: Based on the Perspective of the Adverse Selection

by Yong Pan
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Current price ₹11,017.00
Original price ₹16,949.00
Original price ₹16,949.00
Original price ₹16,949.00
(-35%)
₹11,017.00
Current price ₹11,017.00

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Book cover type: Paperback
  • ISBN13: 9789819711178
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Springer
  • Publisher Imprint: Springer
  • Publication Date:
  • Pages: 175
  • Original Price: EUR 149.99
  • Language: English
  • Edition: N/A
  • Item Weight: 259 grams
  • BISAC Subject(s): E-Commerce / General

Dr.Yong Pan is a Professor of E-Commerce and Dean of School of E-Commerce and Logistics Management, Henan University of Economics and Law. He received his PhD in 2004 from the School of Business, Remin University of China. He is the committee member of E-commerce Teaching Steering Committee of the Ministry of Education in China. He is the Vice President of China Information Economics Society. He visited and worked at University of Minnesota and Waseda University. He is a member of the International Society for the Systems Sciences and standing member of Council of China Academic for Information Economics. His areas of research interests include e-commerce and e-marketing.

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