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The Palgrave Handbook of Interactive Marketing

Cheng Lu Wang

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• Author(s): Cheng Lu Wang • Publisher: Springer International Publishing AG • Publisher Imprint: Springer International Publishing AG • BISAC: Marketing - GeneralPart 1: Advancement of Interactive Marketing: An Overview.- Chapter 1: Evolution of...

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Vulnerability and the Future of Small Business in Industry 5.0: New Perspectives on Research, Practice and Resilience

Timilehin Olasoji Olubiyi

Hardcover

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• Author(s): Timilehin Olasoji Olubiyi • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Small Business - GeneralChapter 1: Strengthening Disruptive Innovation and Business Performance in Africa: Insights from Pro-G...

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Quantitative History of China: State Capacity, Institutions and Development

Zhiwu Chen, Cameron Campbell, Debin Ma

Hardcover

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₹4,003
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• Author(s): Zhiwu Chen | Cameron Campbell | Debin Ma • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economic HistoryWar and Demand for Technology: How Unification Disincentivized Innovations in Historical China.- War and Demand for...

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The Palgrave Handbook of Consumerism Issues in the Apparel Industry

Hans Rüdiger Kaufmann, Mohammad Fateh Ali Khan Panni, Demetris Vrontis

Paperback

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• Author(s): Hans Rüdiger Kaufmann | Mohammad Fateh Ali Khan Panni | Demetris Vrontis • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Industries - GeneralSection 1: Introductory chapter 1.- Section 2: Theoretical ...

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Missing Voices in Economics: Addressing the Gender Gap

Veronika Dolar, Teresa Perry

Hardcover

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• Author(s): Veronika Dolar | Teresa Perry • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Labor - GeneralChapter 1: Missing Voices, Missing Perspectives, Missing Women, Missing Reality.- Chapter 2: Exploring the ...

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Management and Resilience of African Organizations in Times of Crisis: Current Business Issues in African Countries (Cbiac) Conference, Agadir, Morocc

Shani D. Carter, Sara Bensal

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• Author(s): Shani D. Carter | Sara Bensal • Publisher: Springer • Publisher Imprint: Springer • BISAC: International - General1. Management and Resilience of African Organizations in Times of Crisis: Employee Resilience Promotes Company Resilien...

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The Palgrave Handbook of Sustainable Digitalization for Business, Industry, and Society

Myriam Ertz, Urvashi Tandon, Shouheng Sun

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• Author(s): Myriam Ertz | Urvashi Tandon | Shouheng Sun • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Management - General1. Introduction to the Handbook.- 2. Bounded perfection: Harnessing the power of technol...

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Strategies for Environmental Risk Management: Challenges and Solutions (SERM)

Haitham M. Alzoubi, Yuvaraj Ganesan, Daher R. Alqurashi

Hardcover

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• Author(s): Haitham M. Alzoubi | Yuvaraj Ganesan | Daher R. Alqurashi • Publisher: Springer • Publisher Imprint: Springer • BISAC: Finance - Financial Risk ManagementThis book presents a comprehensive exploration of environmental risk management...

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Frontiers of Artificial Intelligence, Ethics, and Multidisciplinary Applications: 1st International Conference on Frontiers of Ai, Ethics, and Multidi

Mina Farmanbar, Maria Tzamtzi, Ajit Kumar Verma

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• Author(s): Mina Farmanbar | Maria Tzamtzi | Ajit Kumar Verma • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - GeneralThis groundbreaking proceedings volume explores the integration of Artificial Intelligence (AI) across...

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Evaluation Platform of Sustainability for Global Systems: Statistical Approach to Geospatial Information for Big Data Integration

Aki-Hiro Sato, Hiroe Tsubaki

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₹8,814
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• Author(s): Aki-Hiro Sato | Hiroe Tsubaki • Publisher: Springer • Publisher Imprint: Springer • BISAC: StatisticsThe authors of this book assert that Grid Square statistics, a method of aggregating data within a geographically defined Grid, may ...

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Postcolonial Marketing Communication: Images from the Margin

Arindam Das, Himadri Roy Chaudhuri, Ozlem Sandikci Turkdogan

Paperback

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• Author(s): Arindam Das | Himadri Roy Chaudhuri | Ozlem Sandikci Turkdogan • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralThis volume approaches marcomm (marketing communication) from the phenomenology of markets...

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Humanistic Management in the Gig Economy: Dignity, Fairness and Care

Kemi Ogunyemi

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₹11,752
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• Author(s): Kemi Ogunyemi • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Human Resources & Personnel ManagementChapter 1: Humanistic Management and the Gig Economy: Fairness Considerations, Kemi Ogunyemi.- S...

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Economic Elites, Political Parties and the Electoral Arena: Argentina, Chile and Uruguay in Comparative Perspective

Felipe Monestier

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• Author(s): Felipe Monestier • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: International - GeneralThis book delves into the intricate dynamics between economic elites and the political party system in Argentina...

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The Economic Value of Culture: Resources, Markets, Strategies and Policies in a Multiple Society

Michele Trimarchi

Hardcover

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Original price ₹9,853
Original price ₹9,853
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₹6,405
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• Author(s): Michele Trimarchi • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - GeneralThis book provides a technical and critical examination of the cultural system within a shifting social and economic landscape. From th...

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Sustainable Energy: A Myth or Reality

Hassan Qudrat-Ullah

Paperback

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• Author(s): Hassan Qudrat-Ullah • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - EnergyThis book embarks on a transformative journey through the complex landscape of renewable energy, challenging prevailing myths and unc...

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Exploring Entrepreneurship: Unpacking the Mosaic of Entrepreneurship Across Africa

Hakeem Adeniyi Ajonbadi, Susan Sisay, Seun Oladele

Paperback

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₹16,159
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• Author(s): Hakeem Adeniyi Ajonbadi | Susan Sisay | Seun Oladele • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: EntrepreneurshipChapter 1: Entrepreneurship: The Global Economic Landscape.- SECTION 1: INSTITUTION...

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Financial Fraud Detection Using Machine Learning

Xiyuan Ma, Desheng Wu

Hardcover

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₹12,009
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• Author(s): Xiyuan Ma | Desheng Wu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Finance - Financial Risk ManagementThis book serves as a comprehensive guide to learning various aspects of financial fraud, encompassing the related...

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Strategic Management in the Wine Tourism Industry: Competitive Strategies, Wine Tourism Behaviour and New Strategic Tools

Javier Martínez-Falcó, Bartolomé Marco-Lajara, Eduardo Sánchez-García

Paperback

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• Author(s): Javier Martínez-Falcó | Bartolomé Marco-Lajara | Eduardo Sánchez-García • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Industries - Hospitality, Travel & TourismPart I: Introduction.- Chapter 1. ...

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Industrial Engineering and Operations Management: XXIX Ijcieom, Lisbon, Portugal, June 28-30, 2023

João Carlos Gonçalves Dos Reis, Francisco Gaudêncio Mendonça Freires, Milton Vieira Junior

Paperback

Current price ₹18,362
Original price ₹28,249
Original price ₹28,249
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₹18,362
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• Author(s): João Carlos Gonçalves Dos Reis | Francisco Gaudêncio Mendonça Freires | Milton Vieira Junior • Publisher: Springer • Publisher Imprint: Springer • BISAC: Operations ResearchThis proceedings volume gathers selected, blinded peer-revie...

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The Geopolitics of Hydrogen: European Strategies in Global Perspective

Rainer Quitzow, Yana Zabanova

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• Author(s): Rainer Quitzow | Yana Zabanova • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - EnergyThis open access book is a comprehensive exploration of European hydrogen policy, examining its development at both the EU...

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Business Model Innovation: Game Changers and Contemporary Issues

Annabeth Aagaard

Paperback

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₹2,938
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• Author(s): Annabeth Aagaard • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Management - GeneralIn the contemporary business landscape, the imperative for innovative approaches to business model innovation (BMI)...

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Innovation and Development of Agricultural Systems: Cases from Brazil, Russia, India, China and South Africa (Brics)

Phokele Maponya, Ndivhuho Tshikovhi, Fulufhelo Netswera

Paperback

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• Author(s): Phokele Maponya | Ndivhuho Tshikovhi | Fulufhelo Netswera • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Industries - AgribusinessIntroduction.- Ch: 1 Reflection and Reconstruction of China's Rural L...

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Daily Life in Classical Athens: A Socioeconomic Analysis

Emmanouil M. L. Economou, Nicholas C. Kyriazis

Paperback

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₹9,548
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• Author(s): Emmanouil M. L. Economou | Nicholas C. Kyriazis • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economic HistoryThis book presents the economic heartbeat and institutional details that shaped Athenian society during the ...

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Emotional Engineering: Emotional Engineering as a Culture for 22nd Century Civilisation

Shuichi Fukuda

Paperback

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₹13,610
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• Author(s): Shuichi Fukuda • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industrial ManagementThis book is the latest volume in the series of Springer titles on emotional engineering, tracking the development of this field. In our...

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Climate Disaster Preparedness: Reimagining Extreme Events Through Art and Technology

Dennis del Favero, Susanne Thurow, Michael J. Ostwald

Paperback

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• Author(s): Dennis del Favero | Susanne Thurow | Michael J. Ostwald • Publisher: Springer • Publisher Imprint: Springer • BISAC: Management ScienceAs a result of global warming, extreme events, such as firestorms and flash floods, pose increasin...

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Project Management: A Comprehensive Description of Theory and Practice

Bernd-J Madauss

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• Author(s): Bernd-J Madauss • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industrial ManagementThis book comprehensively addresses all essential aspects of modern project management in theory and practice. For authorities and comp...

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Industrial Organization: Practice Exercises with Answer Keys

Pak-Sing Choi, Eric Dunaway, Felix Muñoz-Garcia

Paperback

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Original price ₹11,299
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₹7,345
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• Author(s): Pak-Sing Choi | Eric Dunaway | Felix Muñoz-Garcia • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - GeneralRevised and updated for the second edition, this textbook presents over 100 exercises on industrial or...

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Organizational Communication in the Digital Era: Examining the Impact of Ai, Chatbots, and Covid-19

Martin N. Ndlela

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₹13,221
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• Author(s): Martin N. Ndlela • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Management - GeneralChapter 1. Ongoing Digital Transformation of Organizational Communication: An Introduction.- Section 1: Emerging Te...

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Game Theory for the Social Sciences: Conflict, Bargaining, Cooperation and Power

Pierre Dehez

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₹4,804
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• Author(s): Pierre Dehez • Publisher: Springer • Publisher Imprint: Springer • BISAC: EconometricsThis textbook introduces fundamental concepts of game theory and demonstrates its uses and application in the social sciences. Written in plain Eng...

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Asset Management and Institutional Investors: Methods and Tools for Asset Allocation, Portfolio Management and Performance Evaluation

Ignazio Basile, Pierpaolo Ferrari

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₹12,009
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• Author(s): Ignazio Basile | Pierpaolo Ferrari • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - Financial ServicesThis second edition of the book analyses the latest developments in investment management policy for insti...

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Behavioral Change by Information Provision in a Pandemic

Eri Nakamura, Fumitoshi Mizutani

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₹3,603
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• Author(s): Eri Nakamura | Fumitoshi Mizutani • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - TheoryThis book is novel in that it provides insights into the effects of information provision on people's perceptions and be...

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Marketing and AI: Shaping the Future Together

Vincent Jeseo, Jasmine Parajuli

Paperback

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₹16,012
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• Author(s): Vincent Jeseo | Jasmine Parajuli • Publisher: Springer • Publisher Imprint: Springer • BISAC: E-Commerce - Internet MarketingThe growing availability of data, intelligent computational systems, and affordable storage and software has...

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Thermal Comfort Perception: A Questionnaire Approach Focusing on Children

Kristian Fabbri

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Current price ₹11,017
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• Author(s): Kristian Fabbri • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - EnergyThis book offers a comprehensive exploration of children's understanding and experiences of thermal comfort. The book provides a methodol...

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Corruption and Illegality in Asian Investment Arbitration

Nobumichi Teramura, Luke Nottage, Bruno Jetin

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• Author(s): Nobumichi Teramura | Luke Nottage | Bruno Jetin • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - MacroeconomicsThis open access book explores Asian approaches towards investment arbitration -- a transnational ...

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Artificial Intelligence and Business Transformation: Impact in HR Management, Innovation and Technology Challenges

María Teresa del Val Núñez, Alba Yela Aránega, Domingo Ribeiro-Soriano

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₹12,486
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• Author(s): María Teresa del Val Núñez | Alba Yela Aránega | Domingo Ribeiro-Soriano • Publisher: Springer • Publisher Imprint: Springer • BISAC: Management - GeneralThis book offers a current perspective on Artificial Intelligence in the contex...

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Humanistic Leadership Practices: Exemplary Cases from Different Cultures

Pingping Fu

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• Author(s): Pingping Fu • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Human Resources & Personnel ManagementThis edited volume offers a comprehensive analysis of humanistic leadership, bringing together aut...

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Science of Valuations: Natural Structures, Technological Infrastructures, Cultural Superstructures

Salvatore Giuffrida, Maria Rosa Trovato, Paolo Rosato

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• Author(s): Salvatore Giuffrida | Maria Rosa Trovato | Paolo Rosato • Publisher: Springer • Publisher Imprint: Springer • BISAC: Urban & RegionalThis volume collects the best papers presented at the 2019 Conference SIEV (Italian Society of A...

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Welcome to The New Normal: Life After The Chaos

Vincent Jeseo, Juliann Allen

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₹14,690
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• Author(s): Vincent Jeseo | Juliann Allen • Publisher: Springer • Publisher Imprint: Springer • BISAC: E-Commerce - Internet MarketingChange is the only constant that marketers deal with on a regular basis. However, the recent pandemic brought a...

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Handbook of Tourism and Hospitality Marketing in Indonesia

Azizul Hassan, Putu Diah Sastri Pitanatri

Hardcover

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Original price ₹73,901
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₹48,036
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• Author(s): Azizul Hassan | Putu Diah Sastri Pitanatri • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - Hospitality, Travel & TourismThis book offers a comprehensive exploration of the dynamic marketing and promotion...

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The Reshaping of China’s Industry Chains

CICC Global Institute CICC Research

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• Author(s): CICC Global Institute CICC Research • Publisher: Springer • Publisher Imprint: Springer • BISAC: Production & Operations ManagementThis open access book offers a comprehensive analysis of the opportunities and challenges facing t...

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Business Growth in Times of Instability: Empowering Private Companies Through Disaster Risk Reduction

Diego Otegui

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• Author(s): Diego Otegui • Publisher: Springer • Publisher Imprint: Springer • BISAC: Management - GeneralThis book aims to be a comprehensive resource for crafting strategies to help private companies navigate and thrive in unpredictable and ch...

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Migration and Entrepreneurship in the Global Context: Case Studies, Processes and Practices

Denis Hyams-Ssekasi, Eirini Daskalaki

Paperback

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₹12,810
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• Author(s): Denis Hyams-Ssekasi | Eirini Daskalaki • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: EntrepreneurshipChapter 1: Liability of newness: Challenges faced by the immigrant entrepreneurs - A systematic r...

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The Palgrave Companion to Harvard Economics

Robert A. Cord

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₹24,238
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• Author(s): Robert A. Cord • Publisher: Palgrave Macmillan • Publisher Imprint: Palgrave Macmillan • BISAC: Economics - TheoryIntroduction.- Part I Themes in Harvard Economics.- 1. Econometrics at Harvard.- 2. Harvard's Contributions to Developm...

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Nonlinear Investing: A Quantamental Approach

Lingjie Ma

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• Author(s): Lingjie Ma • Publisher: Springer • Publisher Imprint: Springer • BISAC: StatisticsThis book focuses on nonlinear investing with a quantamental approach. Pricing relationships in financial markets are often nonlinear, which raises ser...

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Entrepreneurship and Small Business: Collection of Research, Policy and Personal Insights in Honour of the Contributions of David Storey

George Saridakis, Jay Mitra

Hardcover

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• Author(s): George Saridakis | Jay Mitra • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: EntrepreneurshipThis book is dedicated to honouring the contributions of Professor David Storey OBE in the field of entrepr...

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Sustainability and Corporate Performance in Health Care: Esg Implications for the European Industry

Paolo Candio

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₹9,548
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• Author(s): Paolo Candio • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - HealthcareThis book explores the multifaceted relationship between sustainability and corporate performance in health care by providing a review o...

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Navigating Uncertainty Using Foresight Intelligence: A Guidebook for Scoping Scenario Options in Cyber and Beyond

Bruce Garvey, Adam D. M. Svendsen

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₹5,204
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• Author(s): Bruce Garvey | Adam D. M. Svendsen • Publisher: Springer • Publisher Imprint: Springer • BISAC: Operations ResearchThis book brings together a diverse range of findings on current and emerging business concerns when the authors were ...

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Space Tourism Value Chain: When East Meets West

Kang-Lin Peng, Iokteng Esther Kou, Hong Chen

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• Author(s): Kang-Lin Peng | Iokteng Esther Kou | Hong Chen • Publisher: Springer • Publisher Imprint: Springer • BISAC: Industries - Hospitality, Travel & TourismThis book benefits those interested in space tourism for doing business, conduc...

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Integral Communication and Digital Identity

Ozren Rafajac, Alen Jakupovic

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• Author(s): Ozren Rafajac | Alen Jakupovic • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Business Communication - GeneralThis book explains how taxonomy can be used to describe and connect social actors in an i...

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Digital Transformation of Private Equity in China

Ruihui Xu, Dawei Zhao

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• Author(s): Ruihui Xu | Dawei Zhao • Publisher: Springer • Publisher Imprint: Springer • BISAC: Finance - GeneralThis book studies and discusses the current situation and development trend of technology application in the private equity industry...

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Supply Chain Localization in the Semiconductor Industry: Rebuilding the Competitiveness and Sustainability of Semiconductor Manufacturers

Tin-Chih Toly Chen

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• Author(s): Tin-Chih Toly Chen • Publisher: Springer • Publisher Imprint: Springer • BISAC: Production & Operations ManagementThis book provides a comprehensive exploration of semiconductor supply chain localization, offering insights into t...

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A Quest for Projects with Scarce Resources: Seeking Schedule Intelligence Through Project Data Discovery

Mario Vanhoucke

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• Author(s): Mario Vanhoucke • Publisher: Springer • Publisher Imprint: Springer • BISAC: Production & Operations ManagementBased on the shared journey of two researchers, this book explores enhancing algorithms for the resource-constrained p...

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The Palgrave Handbook of Development Finance

George Kararach, Emmanuel Pinto Moreira, Victor Murinde

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• Author(s): George Kararach | Emmanuel Pinto Moreira | Victor Murinde • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Finance - GeneralThis handbook presents a wide-ranging and thorough overview of research topic...

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Advancing Women in Engineering: Deciphering Key Factors in Training, Retention and Support

Bronwyn Chorlton, John Gales

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• Author(s): Bronwyn Chorlton | John Gales • Publisher: Springer • Publisher Imprint: Springer • BISAC: Human Resources & Personnel ManagementThe percentage of women applying for engineering licensure remains well below the percentage of wome...

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Business Resilience and Market Adaptability: Pandemic Effects and Strategies for Recovery

Ashraf Mishrif

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• Author(s): Ashraf Mishrif • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: International - GeneralThis book assesses the resilience of enterprises and their abilities to adapt to changing circumstances and new bu...

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Pre-Project Excellence: Unleashing the Power of Ipop Model and ISO 56007 for Superior Project Selection and Outcomes

Raphael H. Cohen

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• Author(s): Raphael H. Cohen • Publisher: Springer • Publisher Imprint: Springer • BISAC: Project ManagementThis guide complements traditional project management by focusing on the critical pre-project stage. It addresses a major challenge: only...

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Is China's Currency Increasingly Important: New Evidence from Renminbi Exchange Rates

Yinggang Zhou, Xin Cheng

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• Author(s): Yinggang Zhou | Xin Cheng • Publisher: Springer • Publisher Imprint: Springer • BISAC: Finance - GeneralChina's economic achievements laid solid foundations for RMB's international standing. By the end of 2022, China accounted for 18...

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Behavioral Decision Analysis

Florian M. Federspiel, Gilberto Montibeller, Matthias Seifert

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• Author(s): Florian M. Federspiel | Gilberto Montibeller | Matthias Seifert • Publisher: Springer • Publisher Imprint: Springer • BISAC: Operations ResearchThis book lays out a foundation and taxonomy for Behavioral Decision Analysis, featuring ...

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Non-Profit Organisations: Economy, Industries and Context

Alkis Thrassou, Demetris Vrontis, Leonidas Efthymiou

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• Author(s): Alkis Thrassou | Demetris Vrontis | Leonidas Efthymiou • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Nonprofit Organizations & Charities - GeneralChapter 1: Delineating Non-Profit Organisations:...

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Advances in Relational Economics: Theoretical, Methodological, Philosophical and Empirical Foundations

Jacob Dahl Rendtorff, Lukas Belser, Jessica Geraldo Schwengber

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• Author(s): Jacob Dahl Rendtorff | Lukas Belser | Jessica Geraldo Schwengber • Publisher: Springer • Publisher Imprint: Springer • BISAC: Economics - TheoryThis book explores how economic and social values are created through dynamic, non-linear...

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Best Business & Economics Books to Read & Buy Online in India

Whether you are a student, working professional, business owner, or lifelong learner, understanding the fundamentals of how businesses and economies work is essential for successfully navigating today’s global economy and financial institutions. To help you build your knowledge of business and economics, this curated list has some of the best economics books and top business books to read today that explain the theories of knowledge and behaviour in the context of economics, business strategy, the role of government, international trade, and real-world economic activity.

If you want to buy business books online, explore powerful titles that help you think critically about markets, finance, strategy, and economic behaviour.

Explore a Wide Range of Business & Economics Books

The Business & Economics category brings together titles that span micro- and macroeconomics, public finance, economic reforms, business strategy, banking, and income tax insights. Whether you are studying economics or seeking practical knowledge to succeed in business or finance, this collection has something for you.

Foundational Economics & Theory

These titles comprise some of the best books to understand economics that offer a framework for understanding economics, including the way that markets behave, how economies are managed, and the way policy works.

Together, these books help readers explore both classical and modern economic ideas, making them some of the best economics books for students and researchers alike.

Business Economics & Practical Guides

For those interested in practical business contexts and the application of economics in organisational strategy and decision-making, these books offer valuable insights:

These practical books are especially beneficial to those working in a business environment, commerce students and anyone who needs clear and concise concepts of economics and business.

Specialised Economic Studies

Books that focus on macroeconomic issues, public finance, and socio-economic trends are very useful to people because they help us understand what is happening around us.

These books combine economic analysis with public policy and social context, contributing to a deeper understanding of economics in practice.

Short Introductions & Concept Guides

These brief titles clarify economic concepts and business topics for readers seeking targeted insight:

These books are ideal for learners who want accessible, concept-rich introductions to key fields in economics and business.

Top Business & Economics Books to Read

Here is a curated list of top business books to read and best economics books from this collection:

  1. The General Theory of Employment, Interest and Money by John Maynard Keynes

  2. India’s Growth Narrative: Performance and Potential (1951-52 to 2050-51) by Dr D.K. Srivastava et al.

  3. Business Economics by K. Rajagopalachar

  4. Indian Economy: Before and Since the Reform (Vol. 1) by K.N. Prasad

  5. Economic History of India: Ancient to Present Day by N. Jayapalan

  6. Dictionary Of Banking by B. Nandha Kumar

  7. Dictionary of Stock Market by  B. NandhaKumar

  8. Economics Of Public Finance (Vol. 1 & Vol. 2) by P.C. Jain

  9. Choice Theory (Very Short Introduction) by Michael Allingham

  10. Behavioural Economics (Very Short Introduction) by Michelle Baddeley

These selections span foundational economics, policy history, business management essentials, and accessible intros to modern economic thought, making them some of the best business and economics books available today.

Why Choose These Business & Economics Books?

  • The scope of the textbooks covers both theoretical frameworks and practical applications, perfect for students as well as professionals.

  • Some titles in this collection include introductory concept books, while others provide an in-depth analysis of economics, thus accommodating a variety of student learning objectives.

  • The textbooks cover topic areas such as public finance, the stock market, banking and economic reform.

  • Most of the books in this collection have been written by well-established economists, educators, and practitioners, thereby providing credible perspectives along with quality information.

Who Should Read These Books?

This collection is designed for

  • University students majoring in business.

  • Entrepreneurs and business leaders.

  • Research analysts and policy researchers.

  • Finance professionals and investors.

  • Anyone seeking a deeper understanding of economics and business principles

These titles provide you with the necessary educational foundation and analytical tools to enhance your academic background and help you utilise economic thinking to solve real-world business challenges.

Top Publishers Featured in This Collection

The Business/Economics Collection contains quality titles by reputable publishers, including Atlantic Publishers & Distributors, Oxford University Press, Routledge, SAGE Publications, and Cambridge University Press. These publishers are known for producing high‑quality economics books, business textbooks, and reference guides used by students, researchers, and professionals. Their works offer authoritative insights into economic theory, business strategy, public finance, and market analysis.

Frequently Asked Questions (FAQs)

Q1. What are some of the best economics books for beginners?

For people new to economics, The General Theory of Employment, Interest and Money by John Maynard Keynes and Choice Theory (A Very Short Introduction) by Michael Allingham.

Q2. Which books are useful for understanding business economics?

Business Economics by K. Rajagopalachar and reference guides such as Dictionary of Banking and Dictionary of Stock Market are practical and informative.

Q3. Are there books that explain India’s economic reforms?

Yes. Indian Economy: Before and Since the Reform (Vol. 1) and Economic Reforms in India since 1991 will provide a focused insight into economic change since the reform process started.

Q4. Do these books cover modern economic concepts like behavioural economics?

Yes! Behavioural Economics (Very Short Introduction) and Microeconomics (Very Short Introduction) provide an easy-to-read overview of some current strategies within the economic sphere.

Q5. Can these books help with academic study and research?

Yes. Titles like Economic History of India and India’s Growth Narrative support deeper research and contextual understanding of economic history and policy.

Q5. Can these books help with academic study and research?

Yes, indeed they are! The series includes books that can be utilised for both coursework and day-to-day business activities.

Final Thoughts

If you want to improve your career potential, gain a better understanding of basic economics, or learn how different types of markets affect governmental policies, our collection is designed to offer some of the best business and economics books. Start exploring and buy business books online from Atlantic Books, available all over India.