• ISBN13: 9788126938940
• Binding: Paperback
• Subject: Business Management
• Publisher: Atlantic Publishers & Distributors (P) Ltd
• Publisher Imprint: Atlantic
• Publication Date: June 28, 2023
• Pages: 306
• Original Price: INR 695.0
• Language: English
• Edition: N/A
• Item Weight: 330 grams
• BISAC Subject(s): General

In order for successful business transformation to occur, there’s an inner transformation that must happen. The innumerable professional forces that tug pell-mell from every imaginable quarter, need to be organized and personal demons exorcized or at least managed. This book takes you through the transformative journey of Dillon, the presumptive Head of Digital in one of the world’s largest footwear manufacturers, his private and professional struggle and victory. This modern parable answers the quintessential question: What makes a leader great? Read the step-by-step digital transformation execution plan, complete with tools, artefacts, lessons, pitfalls to avoid and best practices from the industry. If you’ve ever wished for a book that didn’t shy away from delving into the ‘how’ of the execution journey, and while doing so took you on an enjoyable roller coaster ride, look no further. Grab this!

Amitabh Mishra is a global digital technology executive and currently the chief technology officer at a leading pharmaceutical. Ashish Ranjan is a digital transformation leader and currently the chief digital officer at a leading manufacturing organization.

• Foreword by Sarajit Jha ix
• Preface xiii
• Acknowledgements xvii
• Introduction 1
• Chapter 1: There’s No Such Thing as One Crisis 11
• Chapter 2: Tiny Steps towards Progress 29
• Chapter 3: Going Back to the Basics 47
• Chapter 4: What’s Digital After All? 67
• Chapter 5: Digital Augurs Well 87
• Chapter 6: Why Some Things Don’t Work Out 105
• Chapter 7: You Must Crawl before You Walk 123
• Chapter 8: Execution Journey Starts in Earnest 151
• Chapter 9: Safe Sailing towards Success 173
• Chapter 10: The Agile Philosophy of Delivery 191
• Chapter 11: Getting Down and Dirty 215
• Chapter 12: Transformation Isn’t Enough … for the Long Haul 237
• Chapter 13: The Best Three Years of My Life 259
• Epilogue 281
• Glossary 285
• About the Authors 287