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Food Supply Networks: Trust and E-business

Food Supply Networks: Trust and E-business

by M. Fritz , G. Schiefer
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Rs. 3,688.00
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Book cover type: Paperback
  • ISBN13: 9781845936389
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: CABI
  • Publisher Imprint: CABI
  • Publication Date:
  • Pages: 272
  • Original Price: 32.9 GBP
  • Language: English
  • Edition: N/A
  • Item Weight: 499 grams

About the Book When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness. However, a lack of trust within such transactions can prevent the integration of e-business into this large, economic sector. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce.