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Indian Business Case Studies (Vol. 4)

by Priti Pachpande
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Original price Rs. 895.00
Original price Rs. 895.00 - Original price Rs. 895.00
Original price Rs. 895.00
Current price Rs. 627.00
Rs. 627.00 - Rs. 627.00
Current price Rs. 627.00

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Book cover type: Paperback
  • ISBN13: 9780192869401
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Oxford UP
  • Publisher Imprint: Oxford UP
  • Publication Date:
  • Pages: 208
  • Original Price: INR 895.0
  • Language: English
  • Edition: N/A
  • Item Weight: 260 grams

About the Book This volumes has multidisciplinary Indian case studies from different areas of managment like finance, human resource management, marketing, and strategic operations management. About the Author Dr Priti Pachpande</b> is on the ASM Group's Board of Trustees. With more than seventeen years experience, she teaches Marketing Management to MBA students. Dr. Sham Bachhav is Professor of Marketing and Suppy Chain Management, ASM Group of Institute. He completed his Ph.D in Marketing Management from Savitribai Phule Pune University and authored a textbook on Operations and Supply Chain Management for undergraduate students of Pune University.