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International Marketing Strategy

by Robin Lowe , Isobel Doole
Save 76% Save 76%
Current price ₹1,177.00
Original price ₹4,901.00
Original price ₹4,901.00
Original price ₹4,901.00
(-76%)
₹1,177.00
Current price ₹1,177.00

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Book cover type: Paperback
  • ISBN13: 9781844800254
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Cengage
  • Publisher Imprint: IntThomBus
  • Publication Date:
  • Pages: 416
  • Original Price: GBP 39.99
  • Language: English
  • Edition: N/A
  • Item Weight: 1000 grams
  • BISAC Subject(s): N/A

About the Book This new and completely revised edition ensures the best-selling textbook International Marketing Strategy continues to meet the needs of the international marketing student and practitioner in an up to date an innovative manner.

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