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Key Concepts In International Business

by Jon Sutherland , Diane Canwell
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Original price Rs. 3,586.00
Original price Rs. 3,586.00 - Original price Rs. 3,586.00
Original price Rs. 3,586.00
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Current price Rs. 2,511.00

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Book cover type: Paperback
  • ISBN13: 9781403915344
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Macmillan
  • Publisher Imprint: Palgr Mac
  • Publication Date:
  • Pages: 296
  • Original Price: 31.99 GBP
  • Language: English
  • Edition: N/A
  • Item Weight: 368 grams

About the Book Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.