Business Management

• Author(s): Steve Baron | Kim Harris • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis text has been substantially updated to cover all the most recent developments in services marketing, such as technologi...

• Author(s): Bratton • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management

• Author(s): Tom Doctoroff • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementDelves into the psyches of Chinese consumers. This book uncovers the core drivers of behaviour and preference in key market segments, a...

• Author(s): Jesse Sostrin • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralThis groundbreaking book provides a framework and set of key concepts enabling leaders to exert their inf...

• Author(s): David G. Mayes • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Finance - GeneralThis book provides a comprehensive review of the prospects for financial markets in the face of rapid techn...

• Author(s): Peter J. Buckley • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: International - Economics & TradeThis book explores 4 key issues in the world economy: the changing context of interna...

• Author(s): Neil Thompson • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralFrom the Back CoverIn the field of leadership so much of what is available falls short of addressing the ...

• Author(s): Mario Baldassarri | Bruno Chiarini • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Labor & Industrial RelationsIn the last twenty years, Italy has undergone significant changes in the...

• Author(s): Sutherland, Karen E. • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralThis textbook provides a lively introduction to the fast-paced and multi-faceted discipline of soci...

• Author(s): Robert MacIntosh | Donald Maclean • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Strategic PlanningFrom the Back CoverStrategic Management: Strategists at Work provides a practical and s...

• Author(s): Colin Carnall | Chris Roebuck • Publisher: Macmillan • Publisher Imprint: Red Globe • Subject: Business Management • BISAC: LeadershipFrom the Back CoverWhat is strategic leadership? How can it be the key to organisational success? S...

• Author(s): Henrik Lumholdt • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Investments & Securities - GeneralFrom the Back CoverThis book covers each step in the asset allocation process, addres...

• Author(s): Ennis | Sean • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralSports are big business. Most companies want to expand into global markets, enhance their brand and underst...

• Author(s): John N. Reynolds • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Business EthicsAny decision by a company regarding the use of profits to pay tax, remuneration or shareholder returns has ...

• Author(s): Cairns, George • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Strategic PlanningFrom the Back CoverDevelops scenario planning methods in ways that link scenario analysis to improved deci...

• Author(s): Frances Cowell • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Corporate Finance - GeneralA practitioner's account of how investment risk affects the decisions of professional investment ...

• Author(s): Rasheed Saleuddin • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: EconometricsSecuritization regulation remains, in the eyes of investors, banks, businesses, bureaucrats and politicians, ...

• Author(s): Ali Al Khouri • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Development - Business DevelopmentWhen we look at a program or a project, to identify its size in terms of 'large', it would ...

• Author(s): Neil Thompson • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Social WorkFrom the Back CoverAt the heart of every organisation are the people that contribute to it. Neil Thompson's latest...

• Author(s): Ben Emons • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Investments & Securities - StocksDespite popular belief, bond and stock investors are not opposites. Stock investors can appl...

• Author(s): Wohlgenant | Michael K. • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Industries - AgribusinessFrom the Back CoverThis textbook addresses the core issues facing economists concerning pr...

• Author(s): Alex Hill | Terry Hill • Publisher: Macmillan • Publisher Imprint: Red Globe • Subject: Business Management • BISAC: Operations ResearchFrom the Back CoverIn many industrial companies, strategic developments are predominantly based o...

• Author(s): Kevin Gardiner • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Personal Finance - InvestingSince the financial crisis, there have been numerous reports, articles and books highlighting th...

• Author(s): Philip J. Kitchen | Marwa E. Tourky • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Marketing - GeneralFrom the Back CoverIntegrated Marketing Communications: A Global Brand-Driven A...

• Author(s): Bernardo nicoletti • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Production & Operations ManagementPresents both a theoretical and conceptual model of Insurance 4.0 Features an exte...

• Author(s): John Walton | Claire Valentin • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Human Resources & Personnel ManagementBrings together international experts in human resource development...

• Author(s): Lance Wright • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis unique guide explores how senior HR executives can build strong working relatio...

• Author(s): Alpesh B. Patel • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: International - Economics & TradeThe recent changes in equity, derivatives and commodity exchanges are opening opportun...

• Author(s): Peter Vogel • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Labor - GeneralOffering guidance on the opportunities and threats for future generations, and featuring interviews with busines...

• Author(s): Department for Transport • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: GeneralThis report provides a comprehensive factual review of UK ports, including trends in traffic since the 1960...

• Author(s): Burke | John Ja • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Industries - Financial ServicesCovers the three new technological concepts profoundly altering the global financial system:...

• Author(s): Aaron Cohen • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Human Resources & Personnel ManagementThis book takes a multi-dimensional approach to the concept of organizational fairnes...

• Author(s): Natalie Sappleton | Fernando Lourenco • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: EntrepreneurshipThis book presents a collection of nine studies which contribute to a more robust and...

• Author(s): Hooy HooyChee-Wooi | Ruhani Ali | S. Ghon Rhee • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Accounting - FinancialEmerging Markets and Financial Resilience presents a picture of financ...

• Author(s): Victoria Miroshnik • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Operations ResearchDynamic Systems Modelling and Optimal Control explores the applications of oil field development, ene...

• Author(s): Alexis Lazaridis • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management ScienceDynamic Systems in Management Science explores the important gaps in the existing literature on operatio...

• Author(s): Professor Gerlinde Mautner • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Organizational BehaviorFrom the Back CoverDiscourse and Management offers a unique combination of discourse anal...

• Author(s): Priyanka Kaushik Sharma • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Development - Business DevelopmentCorporate Governance Practices in India examines corporate governance practice in...

• Author(s): Craig A. Snyder • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis text brings together a range of specially-commissioned chapters to provide an introduction to security studies in the post-Cold ...

• Author(s): Scott T. Allison | David M. Messick • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralAn exploration of both classic and contemporary conceptions of leadership, focusing...

• Author(s): Paul Beynon-Davies • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management Information SystemsFrom the Back CoverBusiness Information Systems provides a comprehensive and accessible in...

• Author(s): Dr Francesca Bargiela-Chiappini | Professor Catherine Nickerson | Dr Brigitte Planken • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Business Communication - GeneralThis second edition r...

• Author(s): Beynon-Davies | Paul • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralFrom the Back CoverThis textbook offers an essential introduction to design orientation in busines...

• Author(s): Graham K. Wilson • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Political EconomyCompletely rewritten throughout for this 3rd edition, Business and Politics provides a survey of the dif...

• Author(s): Mark Skilton • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Computer ScienceThe digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital d...

• Author(s): Philip Seib • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementHas Al Jazeera's impact been underestimated? Is the role of the Internet fully understood? Has public diplomacy become mired in clumsy pr...

• Author(s): Joseph Falzon • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Banks & BankingThe latest scholarly developments in research on banking, financial markets, and the recent financial cris...

• Author(s): David Whiteley • Publisher: Macmillan • Publisher Imprint: Red Globe • Subject: Business Management • BISAC: Management Information SystemsA clear, student-friendly and engaging introduction to how information technology is used in b...

• Author(s): Kevan Scholes | Mary Klemm • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management'...a most useful set text on introductory business and management in further and higher education.' Times Higher Educatio...

• Author(s): Sandra Dawson • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: NegotiatingThis is a new edition of Sandra Dawson's successful introductory textbook for students, in engineering, business s...

• Author(s): Christian Bourion • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Management - GeneralThe author argues that power in organizations has negative and counter-productive effects: management...

• Author(s): Gregory Curtis • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Finance - GeneralFrom the Back CoverThis book, designed to be a guide for practitioners who wish to advise ultra-wealthy fam...

• Author(s): John Storey • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementThis collection examines the implications for various stakeholders of the new EU Directive on Information and Consultation. As well as co...

• Author(s): Tom Doctoroff • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Sales & Selling - General'Billions' cracks the supposedly indecipherable code of marketing to the new Chinese consumer. T...

• Author(s): Paul Thompson | David McHugh • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business ManagementAbout the Book This third edition is designed in a user friendly format with 25 chapters instead of the previous 12, mak...

• Author(s): Maureen Guirdham • Publisher: Macmillan • Publisher Imprint: Red Globe • Subject: Business Management • BISAC: Business Communication - GeneralAbout the Book Explores all aspects of interpersonal communication at work, from face-to-f...