Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Business Management

Filters

₹
₹

Chief Marketing Officers at Work

Steimle, Josh

Paperback

₹559
₹699
₹699
₹699
(-20%)
₹559
₹559

• Author(s): Steimle | Josh • Publisher: Springer Verlag • Publisher Imprint: ApressRead 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from...

View full details
People Ops: Lessons in Culture and Leadership From Building Startups by Patrick Caldwell

People Ops: Lessons in Culture and Leadership From Building Startups

Patrick Caldwell

Paperback

₹2,791
₹4,293
₹4,293
₹4,293
(-35%)
₹2,791
₹2,791

• Author(s): Patrick Caldwell • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Corporate Finance - Venture CapitalFrom the Back CoverLearn to deal with difficult employee demands, navigate layoffs, ...

View full details
Influencer Marketing for Brands: What YouTube and Instagram Can Teach You About the Future of Digital Advertising by Levin

Influencer Marketing for Brands: What YouTube and Instagram Can Teach You About the Future of Digital Advertising

Levin

Paperback

₹3,672
₹5,649
₹5,649
₹5,649
(-35%)
₹3,672
₹3,672

• Author(s): Levin • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Marketing - ResearchFrom the Back CoverIn the next few years, brands are on track to spend billions of dollars on influencer marke...

View full details
Design Thinking in Software and AI Projects: Proving Ideas Through Rapid Prototyping by Stackowiak

Design Thinking in Software and AI Projects: Proving Ideas Through Rapid Prototyping

Stackowiak

Paperback

₹3,672
₹5,649
₹5,649
₹5,649
(-35%)
₹3,672
₹3,672

• Author(s): Stackowiak • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Business & Productivity Software - GeneralLearn the fundamentals of Design Thinking and how to apply Design Thinking tech...

View full details
Becoming a Leader in Product Development: An Evidence-Based Guide to the Essentials by Ikonne

Becoming a Leader in Product Development: An Evidence-Based Guide to the Essentials

Ikonne

Paperback

₹3,672
₹5,649
₹5,649
₹5,649
(-35%)
₹3,672
₹3,672

• Author(s): Ikonne • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management - GeneralFrom the Back CoverIt is becoming increasingly challenging for product development leaders to effectively lea...

View full details
Agile Project Management with Azure DevOps: Concepts Templates and Metrics by Rossberg

Agile Project Management with Azure DevOps: Concepts Templates and Metrics

Rossberg

Paperback

₹4,040
₹6,214
₹6,214
₹6,214
(-35%)
₹4,040
₹4,040

• Author(s): Rossberg • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Programming - MicrosoftFrom the Back CoverRoll up your sleeves and jump into Agile project management to use and customize Micr...

View full details
Adopting Agile Across Borders: A Guide to Navigating Cultural Complexity in Agile Teams and Organizations by Califano

Adopting Agile Across Borders: A Guide to Navigating Cultural Complexity in Agile Teams and Organizations

Califano

Paperback

₹4,040
₹6,214
₹6,214
₹6,214
(-35%)
₹4,040
₹4,040

• Author(s): Califano • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management - GeneralFrom the Back CoverPeople are conditioned culturally from an early age, with each of us developing a set of...

View full details
7 Secrets of Highly Effective Social Impact Communicators: How to Grow Your Influence to Solve Society's Most Pressing Challenges by Nate Birt

7 Secrets of Highly Effective Social Impact Communicators: How to Grow Your Influence to Solve Society's Most Pressing Challenges

Nate Birt

Paperback

₹2,424
₹3,728
₹3,728
₹3,728
(-35%)
₹2,424
₹2,424

• Author(s): Nate Birt • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: EntrepreneurshipFrom the Back CoverSocial impact communication is quickly becoming a mandatory skill for leaders of modern bus...

View full details
Developer Relations: How to Build and Grow a Successful Developer Program by Caroline Lewko, James Parton

Developer Relations: How to Build and Grow a Successful Developer Program

Caroline Lewko, James Parton

Paperback

₹3,672
₹5,649
₹5,649
₹5,649
(-35%)
₹3,672
₹3,672

• Author(s): Caroline Lewko | James Parton • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceIncreasingly, business leaders are either looking to start a new developer program at th...

View full details
Transforming Conversational AI: Exploring the Power of Large Language Models in Interactive Conversational Agents by Michael McTear

Transforming Conversational AI: Exploring the Power of Large Language Models in Interactive Conversational Agents

Michael McTear

Paperback

₹3,305
₹5,084
₹5,084
₹5,084
(-35%)
₹3,305
₹3,305

• Author(s): Michael McTear • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceAcquire the knowledge needed to work effectively in conversational artificial intelligence (AI) and und...

View full details
Home
Genres
Account
Chat