Business Management

• Author(s): Kuldeep Singh | Ramesh Soundararajan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementPredict which high performers are at risk of leaving 6 months before they walk out the door? Merge external data w...

• Author(s): Jagdeep Kapoor • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThrough this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that markets don't decline, they shift. 9 Brand...

• Author(s): Anjali Hazarika • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWe recognize that efficient utilization of human resources is essential for global economic growth, yet we see scarce representation of...

• Author(s): Rajiv K. Tayal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book provides necessary insights into various nuances of grant writing as well as management of R&D programs, based on author’s ...

• Author(s): Dinesh Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMarketing in the Digital Age takes the view that the path to the future must integrate marketing and digital know-how, and exemplifies how...

• Author(s): Sant Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCourses is a meticulously crafted textbook with a focus on accessibility for a diverse readership. Commencing with an insightful overview of...

• Author(s): Bhavna Dalal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementOffice politics—the phrase usually conjures negative images, such as blaming, betrayal, backstabbing, favouritism, resentment and envy. Reg...

• Author(s): I. Narsis • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCost accounting is the process of tracking, recording and analyzing costs associated with the products or activities of an organization. The ...

• Author(s): S.C. Bhatia • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementRetailing is the set of business activities that adds value to the products and services sold to consumers for their personal or family use...

• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book deals with syllabi prescribed by Indian universities and Institutes of management on B.B.A. and M.B.A. levels in ...

• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis first book on international business by an Indian author which covers both trading modes (direct export, indirect export, counter trade) an...

• Author(s): Madhu Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis is an ideal textbook for the students of B.Com. (Hons.), M.Com., MBA, Company Secretary, C.A. and LL.B. students. The bo...

• Author(s): CA (Dr.) S.K. Mishra• Publisher: Atlantic Publishers & Distributors (P) Ltd• Publisher Imprint: Atlantic• Subject: Business Management• BISAC: business and economics KEY FEATURES: Complex provisions of GST law are explained in a ...

• Author(s): Yashwant Sinha | Vinay K. Srivastava • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: EconomicsIndirect taxes, first introduced in India in 1944, were used in the form of excise duty on Indian products as a protective m...

• Author(s): Anil K. Khandelwal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementA must-read for all those concerned with the transformation of Indian banking Despite significant turnaround achieved by Public Sect...

• Author(s): Mamta Mohapatra | Swati Dhir • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementA must-have textbook for students and budding HR professionals that provides insights on attracting, retaining and motivat...

• Author(s): Prashun Dutta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementSystems thinking is the perfect antidote to the stagnation that characterizes managerial theories and practices. Conventional management,...

• Author(s): Ramesh Soundararajan | Somnath Baishya • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementEMPLOYEE EXPERIENCE HYBRID WORKPLACE PREDICTIVE ANALYTICS Founders and CXOs realise that talent is the re...

• Author(s): Nirmal Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementPrinciples of Management offers an intricate exploration of effective management, organization and leadership. This comprehensive work cov...

• Author(s): Arvind Pande | Sanjay Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCan the greatest business challenges become the harbinger of the biggest corporate transformations? Can leadership be the k...

• Author(s): Shlomo Maital | D.V.R. Seshadri • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementSuccessful innovation—the key to competitive growth and profit—rests on disciplined management of the innovation proces...

• Author(s): Joseph Fernandez • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCorporate Communications has come into its own. It is recognized today as a strategic brand-building function for companies and organi...

• Author(s): Moid Siddiqui | R.H. Khwaja • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management‘CHANGE OR PERISH’ OR ‘CHANGE AND PERISH’? ‘Change or perish!’ is an oft-repeated catchphrase. But many companies have chan...

• Author(s): R.C. Bhatia • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Managementदिल्ली विश्वविद्यालय ने बी.कॉम. में एक नया पाठ्यक्रम लागू किया है जो कि पहले बी.कॉम. (पास) पाठ्यक्रम के नाम से था। नये पाठ्यक्रम में प्रथम ...

• Author(s): Sutapa Bose | Jayabrata Bose • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementAspects of financial management that are relevant to educational institutions comprise the content of the book, which has ...

• Author(s): Dr. Debarun Chakraborty | Soumya Kanti Dhara | Adrinil Santra • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management The book Rural Marketing in India: Texts and Cases has been written for the graduate and postg...

• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book deals with syllabi prescribed by Indian universities and Institutes of management on B.B.A. and M.B.A. levels in ...

• Author(s): K.C.S. Ranganayakulu • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementOrganisational functioning has become severely complex in the wake of globalisation and “change” has become a powerful force in ev...

• Author(s): Priyanka Goel • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management The essays collected in this book deal with various aspects of food security in a developing country like India, which is house for a large nu...

• Author(s): Sanjeev Kumar Singh • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe pioneering research work contained in this book seeks to combine the emerging patterns of HRD. The endeavoured and enriched par...

• Author(s): Bhubanesh Pant • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementFinancial crises are global phenomena. They seem to take place every now and then. However, countries can take advantage of their histor...

• Author(s): Vanita • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementDale Carnegie was probably the first popular figure to link communication skills with managerial success. Few employees work according to their ...

• Author(s): K.C.S. Ranganayakulu • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIndian capital market, with well over 22 stock exchanges, 10,000 listed companies, 20 million investors transacting securities wor...

• Author(s): Naseem Ahmed • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book is an attempt to unfold the complexities of the subject matter in a simple and lucid manner to provide conceptual clarity...

• Author(s): E.K. Ummer • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementLearning statistics for many students is like taking some bitter-tasting medicine. Though the medicine is necessary to cure the illness, but...

• Author(s): Perminder Khanna • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking...

• Author(s): Perminder Khanna • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking...

• Author(s): Mathew J Manimala,Barnabas Nattuvathuckal • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Atlantic • Subject: Business Management • BISAC: business and economics Human Resource Management: Inno...

• Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe Essential Book of Corporate Governance helps organizations maximize wealth creation, build enduring relationships with stakeholders and contribute meaningfully...

• Author(s): R.C. Bhatia/K. Natesa Priya • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management

• Author(s): Sunil Unny Guptan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMentors are magical people. They can potentially transform ordinary folks into amazing _x005F_x0003_icons of achievement. This book...

• Author(s): Soni Agrawal | Roma Puri • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementHR’s strategic role in an organization can help save the planet while driving profits for the company! Do organizations see s...

• Author(s): Nikhil Chandra Shil | Bhagaban Das • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book discusses the concepts of financial management by using real-life corporate strategies to help understand...

• Author(s): Amitabh Mishra | Ashish Ranjan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn order for successful business transformation to occur, there’s an inner transformation that must happen. The innumera...

• Author(s): Kaustubh Dhargalkar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementEXPLORE THE LOGIC, NOT MAGIC, BEHIND INNOVATION! It is a common belief that innovation and creativity lie within the purview of gen...

• Author(s): Preeti Oza • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementInternational Business Communication: A Global Communicator's Handbook delves into the crucial role of effective international business comm...

• Author(s): Aniisu Koshy Verghese • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe #1 New York Times bestselling author of The Earned Life, Triggers, MOJO, and What Got You Here Won't Get You There. Are you...

• Author(s): Aniisu K. Verghese • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementHow can you be driven, distinguished, and dynamic as you chart your own life path? What must you focus on while discoveringanddevel...

• Author(s): Shravan Kumar | Indu Rampal | Harleen Kaur • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCorporate Communication Unlocked: Building Business Communication Skills offers crisp, enforceable approache...

• Author(s): Prof. Masood Hasan | Anil Kumar Singh | Somesh Dhamija • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementTalent management refers to the process of integrating new workers, developing and retaining cur...

• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMany books, including textbooks, are available on marketing management. Textbooks are primarily meant for MBA and PGDM students. These are essen...

• Author(s): K.R. Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThere have been innovative developments in financial environment, financial markets, financial institutions, financial services and financi...

• Author(s): P.K. Shah | B.D. Tated • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Managementप्रस्तुत पुस्तक के लेखन में यह तथ्य ध्यान में रखा गया है कि विपणन के अध्ययन में अब वैश्विक परिप्रेक्ष्य की प्रासंगिकता महत्त्वपू...

• Author(s): Manoranjan Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementEconomic growth is positively related to the stage of financial development. Earlier the Indian financial system suffered from ‘finan...

• Author(s): Tapomoy Deb • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book is the most authentic presentation of contemporary concept, tools and application of Human Resource Management. All the la...

• Author(s): Vandana Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management Every individual, organisation, or society uses energy in some form or the other. Increase in world population, and consequent material consum...

• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe textbook is primarily written for students pursuing Sales Management as a main or as an optional paper in marketing course....

• Author(s): Nazir Ahmad Gilkar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book is a sincere attempt to present the current trends in financial analysis in their entirety. It aims at helping the ...

• Author(s): P.G. Itnal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThere are many good books available dealing with theoretical aspects of the subject. The students studying the subject now-a-days attend cla...

• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book deals with syllabi prescribed by Indian universities and Institutes of management on B.B.A. and M.B.A. levels in ...