Business Management

• Author(s): Andrews • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • BISAC: Business And EconomicsThe revised and updated edition of this well known ready reference manual aims at empowering housekeeping students, professionals and ins...

• Author(s): Colin Coulson-Thomas • Publisher: McGraw Hill • Publisher Imprint: McGrawHillAs organizations become increasingly international, it is vital managers can understand and deal with the challenges that occur. From evaluating the opportu...

• Author(s): Rolf Jensen • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementThe future is uncertain -- the world is constantly changing. While anything can happen, some things are far more likely than others. R...

• Author(s): Frances A. Clark • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business Management

• Author(s): Jesse Berst • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementAbout the Book Everyone in business today knows that the Internet is one of the fastest growing mediums ever developed, but unfortunat...

• Author(s): G.J. Pearson • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementExamines both innovation and entrepreneurship and why they matter in an increasingly competitive and volatile world and suggests ways...

• Author(s): Stanley B. Block • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business Management

• Author(s): Ian Chaston • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementAims to show how efficient management of marketing processes can improve performance, relates the role of marketing executive to other...

• Author(s): Mark Grinblatt | Sheridan Titman • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementThis non-technical text is designed for students who need an in-depth examination of financial decision-making an...

• Author(s): Alan Dutka • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementAbout the Book A consideration of competitive intelligence - the process of collecting, analysing and acting upon information about you...

• Author(s): Donald R. Lehmann | Russell S. Winer • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementFocusing on marketing planning, this text is suitable for courses in product management, product pricing and ...

• Author(s): Colin Rickwood | Andrew Thomas • Publisher: McGraw Hill • Publisher Imprint: McGrawHill • Subject: Business ManagementThis third edition of a most successful and well-respected textbook emphasises principles and techniques involved i...