Business Management
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Labour and Capital Use in Indian Manufacturing
Anjali Tandon
Hardcover
• Author(s): Anjali Tandon • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business ManagementThis book strengthens our understanding of Indian manufacturing. It argues that structural transformation should be gu...
View full detailsInternational Business Communication A Global Communicator's Handbook
Preeti Oza
Hardcover
• Author(s): Preeti Oza • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementInternational Business Communication: A Global Communicator's Handbook delves into the crucial role of effective international business comm...
View full detailsCorporate Communication Unlocked: Building Business Communication Skills
Shravan Kumar, Indu Rampal, Harleen Kaur
Hardcover
• Author(s): Shravan Kumar | Indu Rampal | Harleen Kaur • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCorporate Communication Unlocked: Building Business Communication Skills offers crisp, enforceable approache...
View full detailsTalent Management in India: Challenges and Opportunities
Prof. Masood Hasan, Anil Kumar Singh, Somesh Dhamija
Hardcover
• Author(s): Prof. Masood Hasan | Anil Kumar Singh | Somesh Dhamija • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementTalent management refers to the process of integrating new workers, developing and retaining cur...
View full detailsSuccess in Marketing: Know the Mantras
A. Nag
Hardcover
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMany books, including textbooks, are available on marketing management. Textbooks are primarily meant for MBA and PGDM students. These are essen...
View full detailsCorporate Financial Management
K.R. Sharma
Hardcover
• Author(s): K.R. Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThere have been innovative developments in financial environment, financial markets, financial institutions, financial services and financi...
View full detailsStrategies That Win Sales: Best Practices of the World's Leading Organizations
Mark Marone, Seleste Lunsford
Hardcover
• Author(s): Mark Marone | Seleste Lunsford • Publisher: Kaplan Business • Publisher Imprint: Kaplan Bus • Subject: Business ManagementToday's complex selling environment has altered the definition of what it takes to be truly successful. Compani...
View full detailsVipanan Prabhandh
P.K. Shah, B.D. Tated
Hardcover
• Author(s): P.K. Shah | B.D. Tated • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Managementप्रस्तुत पुस्तक के लेखन में यह तथ्य ध्यान में रखा गया है कि विपणन के अध्ययन में अब वैश्विक परिप्रेक्ष्य की प्रासंगिकता महत्त्वपू...
View full detailsStudies In Money, Finance And Banking
Manoranjan Sharma
Hardcover
• Author(s): Manoranjan Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementEconomic growth is positively related to the stage of financial development. Earlier the Indian financial system suffered from ‘finan...
View full detailsStrategic Approach To Human Resource Management: Concept, Tools and Application
Tapomoy Deb
Hardcover
• Author(s): Tapomoy Deb • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book is the most authentic presentation of contemporary concept, tools and application of Human Resource Management. All the la...
View full detailsScaling Frugal Innovations: Insights from India
Vandana Kumar
Hardcover
• Author(s): Vandana Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management Every individual, organisation, or society uses energy in some form or the other. Increase in world population, and consequent material consum...
View full detailsSales Management
C.L. Tyagi, Arun Kumar
Hardcover
• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe textbook is primarily written for students pursuing Sales Management as a main or as an optional paper in marketing course....
View full detailsProfitability Analysis: An Exploratory Study
Nazir Ahmad Gilkar
Hardcover
• Author(s): Nazir Ahmad Gilkar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book is a sincere attempt to present the current trends in financial analysis in their entirety. It aims at helping the ...
View full detailsPracticals In Financial Accounts (Vol. 2)
P.G. Itnal
Hardcover
• Author(s): P.G. Itnal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThere are many good books available dealing with theoretical aspects of the subject. The students studying the subject now-a-days attend cla...
View full detailsPersonnel Management: Theory and Practice (Vol. 2)
Arun Kumar, Rachana Sharma
Hardcover
• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book deals with syllabi prescribed by Indian universities and Institutes of management on B.B.A. and M.B.A. levels in ...
View full detailsOffice Organisation and Management
M.E. Thukaram Rao
Hardcover
• Author(s): M.E. Thukaram Rao • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementOffice Organization and Management is comprehensive and covers some of the latest trends and practices in office systems and procedur...
View full detailsMarketing Management by Priyanka Goel
Priyanka Goel
Hardcover
• Author(s): Priyanka Goel • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management The book is written for students of universities, colleges, and institutes pursuing their academic or professional education, either as regula...
View full detailsMarketing Management
Arun Kumar, Rachana Sharma
Hardcover
• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMarketing Management covers the syllabi prescribed by various Universities and Management Institutions in India on marketin...
View full detailsManaging Modern Brands: Cult Theory and Psychology
Mareen Thomas Cherian
Hardcover
• Author(s): Mareen Thomas Cherian • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementManaging Modern Brands: Cult Theory and Psychology is a succinct work that explores the emotional connect that brand managers cra...
View full detailsManaging Ascendancy: Why Walk When You Can Run
A.B. Kar
Hardcover
• Author(s): A.B. Kar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementManaging Ascendancy: Why Walk When You Can Run is a motivational book exploring avenues for people to take the journey to ascendancy in life i...
View full detailsMaking You Placement Ready A Book for Commencement of a Professional Voyage
Shravan Kumar, Harleen Kaur, Neeta Awasthy
Hardcover
• Author(s): Shravan Kumar | Harleen Kaur | Neeta Awasthy • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management Soft skills are the soul of any expression. They can be inculcated and attained by minute observation o...
View full detailsIntroduction To Commerce
Amit Vikram
Hardcover
• Author(s): Amit Vikram • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIntroduction to Commerce attempts to provide simple and easy approach for understanding the basics of Commerce. It primarily covers six per...
View full detailsInternational Business: Concept Analysis and Strategy
A. Nag
Hardcover
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis first book on international business by an Indian author which covers both trading modes (direct export, indirect export, counter trade) an...
View full detailsInflation Accounting Practices In India'S Corporate Sector
Mohd Rizwan Ahmad
Hardcover
• Author(s): Mohd Rizwan Ahmad • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis treatise on Inflation Accounting provides a detailed treatment of concepts and techniques of inflation accounting. It gives a cl...
View full detailsIndustrial Law (Vol. 2)
Arun Kumar
Hardcover
• Author(s): Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book makes an attempt to present the vast and complicated subject of Industrial Law in a manner, easily comprehensible to the students, ...
View full detailsIndustrial Law (Vol. 1)
Arun Kumar
Hardcover
• Author(s): Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book makes an attempt to present the vast and complicated subject of Industrial Law in a manner, easily comprehensible to the students, ...
View full detailsIndian Industrialisation: Trajectory Redefined
Dr. A.K. Agarwal
Hardcover
• Author(s): Dr. A.K. Agarwal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn a changing world, it is imperative today to develop deep-rooted strategic engagement of nations for mutual benefit, peace and prosp...
View full detailsHandbook For Project Control Professionals
Syed Ali Dilawer
Hardcover
• Author(s): Syed Ali Dilawer • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementAttending courses on Project Management and even passing recognized certification exam teaches you the theory and the principles of Pr...
View full detailsFiscal Deficit Of States In India
Janak Raj Gupta
Hardcover
• Author(s): Janak Raj Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementEver since the Structural Adjustment Programme of 1991, the concern about the ever growing size of fiscal deficit has developed. In the...
View full detailsFinancial Accounting: A Simplified Approach
Naseem Ahmed
Hardcover
• Author(s): Naseem Ahmed • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementKeeping in view the latest revision and restructuring of B.Com. (Honours) Course, the book has been thoroughly revised and updated to meet...
View full detailsFinancial Accounting (MULTI VOL SET-2 Vols.)
Balavant M. Unnibhavi
Hardcover
• Author(s): Balavant M. Unnibhavi • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book, Financial Accounting studies in detail the Financial Accounting and Appraisal; it caters to the needs of students, rese...
View full detailsERP: The Future of Business Automation
Zubair H. Shaikh
Hardcover
• Author(s): Zubair H. Shaikh • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business Management“The most impressive aspect of this book is that it would be highly useful to ERP professionals and all those who are getting initiate...
View full detailsDictionary of Commerce & Management
K.C.S. Ranganayakulu
Hardcover
• Author(s): K.C.S. Ranganayakulu • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe dictionary has been carefully compiled and edited to provide all important words, terms, concepts, institutions and principles...
View full detailsDictionary of Commerce and Management
S.N. Chand
Hardcover
• Author(s): S.N. Chand • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementBusiness environment is changing globally and consequently new terms are being introduced in the arena of Commerce and Management. The prese...
View full detailsCommerce For Ugc-Net/Slet: and Other Competitive Examinations
Atlantic Research Division
Hardcover
• Author(s): Atlantic Research Division • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book has been designed for those appearing in UGC-NET/SLET in the subject of Commerce. It would also be useful for candi...
View full detailsCase Study Method: Theory and Practice (Research and Management Approaches)
A. Mustafa
Hardcover
• Author(s): A. Mustafa • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementA case study is a detailed study of a social unit, viz. a person, group, institution or the entire community. The method that we apply to ga...
View full detailsBusiness Statistics
K.R. Gupta
Hardcover
• Author(s): K.R. Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book Business Statistics has been designed to cover a comprehensive course in Business Statistics for the students of Commerce and Busin...
View full detailsBusiness Statistics
K.R. Gupta
Hardcover
• Author(s): K.R. Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book Business Statistics has been designed to cover a comprehensive course in Business Statistics for the students of Commerce and Busin...
View full detailsAuditing: Theory and Practice
Arun Kumar, Rachana Sharma
Hardcover
• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementAuditing: Theory and Practice is based on the syllabi of Auditing, as prescribed by Indian Universities and Institutes of C...
View full detailsAdvertising Management
C.L. Tyagi, Arun Kumar
Hardcover
• Author(s): C.L. Tyagi | Arun Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis is an ideal and most comprehensive textbook presenting an integrated approach to the principles, concepts and the cases in...
View full detailsWorld Trade Center
Peter Skinner
Hardcover
• Author(s): Peter Skinner • Publisher: White Star Publisher • Publisher Imprint: White Star Publisher • Subject: Business Management
The $10 Trillion Prize: Captivating the Newly Affluent in China and India
Michael J. Silverstein, Abheek Singhi, Carol Liao
Hardcover
• Author(s): Michael J. Silverstein | Abheek Singhi | Carol Liao • Publisher: Harvard Business Review Press • Publisher Imprint: Harvard Business Review Press • Subject: Business Management • BISAC: International - GeneralMeet your new global con...
View full detailsCommonsense Leadership
Jack H. Llewellyn
Hardcover
• Author(s): Jack H. Llewellyn • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: LeadershipWin the mental game before you ever step out on the field Commonsense Leadership is the playbook for leaders who want t...
View full detailsOrganisational Culture and HR Practices: Driving Employee Engagement in the Automobile Sector
Abha Rani Singh
Hardcover
• Author(s): Abha Rani Singh • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Peacock • Subject: Business Management • BISAC: business and economics Organisational Culture and HR Practices: Driving Employee Eng...
View full detailsSystemic Risk and Macroprudential Regulations: The Global Financial Crisis and Thereafter
Rabi N. Mishra, Christine Padua Jayaseelan
Hardcover
• Author(s): Rabi N. Mishra | Christine Padua Jayaseelan • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Atlantic • Subject: Business Management • BISAC: business and economics Systemic Risk and Macroprudentia...
View full detailsManagement Dynamics in Extension Organizations
Panjak Sharma
Hardcover
• Author(s): Panjak Sharma • Publisher: A.K. International • Publisher Imprint: A.K. International • Subject: Business Management
Work Heals Everything: Life Lessons from a First-Generation Entrepreneur
Dr Ravindra Nath Goel
Hardcover
• Author(s): Dr Ravindra Nath Goel • Publisher: Rupa Publications India Pvt Ltd • Publisher Imprint: Rupa Publications India Pvt Ltd • Subject: Business Management • BISAC: Industries - ManufacturingThe best way to deal with setbacks is to work h...
View full detailsStrategic Marketing: Securing Competitive Advantage
A. Nag
Hardcover
• Author(s): S.G. Sreejith • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Atlantic • Subject: Business Management • BISAC: business and economics Strategic Marketing (Third Edition) is a thoroughly revised an...
View full detailsStrategies for Sustainable Growth in Modern Organizations
Hardcover
• Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • Subject: Business Management
Bridging the Gender Gap: Seven Principles for Achieving Gender Balance
Lynn M. Roseberry, Johan Roos
Hardcover
• Author(s): Lynn M. Roseberry | Johan Roos • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • Subject: Business Management • BISAC: Human Resources & Personnel ManagementDespite decades of efforts t...
View full detailsChina as an Innovation Nation
Yu Zhou, William Lazonick, Yifei Sun
Hardcover
• Author(s): Yu Zhou | William Lazonick | Yifei Sun • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • Subject: Business Management • BISAC: Industries - GeneralThis volume assesses China's transition to...
View full detailsThe Oxford Handbook of Management Theorists
Morgen Witzel, Malcolm Warner
Hardcover
• Author(s): Morgen Witzel | Malcolm Warner • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • Subject: Business Management • BISAC: Organizational BehaviorConcurrent with the increasing complexity of th...
View full detailsThe Virtues of Leadership: Contemporary Challenges for Global Managers
Armenio Rego, Miguel Pina E. Cunha, Stewart R. Clegg
Hardcover
• Author(s): Armenio Rego | Miguel Pina E. Cunha | Stewart R. Clegg • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • Subject: Business Management • BISAC: LeadershipIn a globalized world, where multina...
View full detailsRedesigning the Stock Market: A Fractal Approach
Pravir Malik
Hardcover
• Author(s): Pravir Malik • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Atlantic • Subject: Business Management • BISAC: business and economics If markets and the institution of business are dysfunctional, t...
View full detailsManaging Organizational Growth and Development through Change: Text and Cases
Ratan Raina
Hardcover
• Author(s): Ratan Raina • Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • Subject: Business ManagementThis book is an essential read for today’s rapidly changing globalized business setting. Integrating current theori...
View full detailsSustainable Futures: Corporate Governance and Environmental Challenges
Suchismita Ghosh
Hardcover
• Author(s): Suchismita Ghosh • Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • Subject: Business Management", "Earth-Science/EnvironmentThe book presents empirical insights on the relationship between corporate govern...
View full detailsProduct Portfolio Management for Performance
Rajat Baisya
Hardcover
• Author(s): Rajat Baisya • Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • Subject: Business ManagementThis book offers innovative strategies for designing an Integrated Product Portfolio Management (IPPM) system that...
View full detailsBuilt to Serve: Find Your Purpose and Become the Leader You Were Born to Be
Evan Carmichael
Hardcover
• Author(s): Evan Carmichael • Publisher: MixIG • Publisher Imprint: MixIG • Subject: Business Management • BISAC: EntrepreneurshipWhat is my purpose? How do I find my passion? Most people wake up and drive to a job that they hate. Think about yo...
View full detailsCorporate Philanthropy And Epidemics
Hardcover
• Publisher: Ratna Sagar • Publisher Imprint: Ratna Sagar • Subject: Business Management • BISAC: School & EducationCorporate Philanthrophy and Epidemics examines the Rockefeller Foundation’s involvement in the hookworm eradication programme...
View full detailsLeadership: Broadening the Horizons
Amitabha Sengupta
Hardcover
• Author(s): Amitabha Sengupta • Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • Subject: Business Management", "Business ManagementThis beginner- friendly volume is a detailed account on leadership in the rapidly chan...
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