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Marketing Channel Management: A Customer-Centric Approach
Pingali Venugopal
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• Author(s): Pingali Venugopal • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsIn this timely book, Pingali Venugopal provides a balanced presentation of the conceptual and implementation aspects of c...
View full detailsInformation and Communication Technology in Development: Cases from India
Robert Schware, Subhash Bhatnagar
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• Author(s): Robert Schware | Subhash Bhatnagar • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Technology And EngineeringThis book documents the successful use of information and communication technology (ICT) in rural de...
View full detailsTraining for Organizational Transformation: Part 1
Rolf P. Lynton
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• Author(s): Rolf P. Lynton • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Business And EconomicsFirst published in 1967, Training for Development has been regarded as the most comprehensive work in the field of training ...
View full detailsTraining for Organizational Transformation: Part 2
Rolf P. Lynton
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• Author(s): Rolf P. Lynton • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Business And EconomicsThe second volume in the set addresses the needs of hands-on practitioners of training, and program developers who focus on ...
View full detailsHRD Audit: Evaluating the Human Resource Function for Business Improvement
T.V. Rao
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• Author(s): T.V. Rao • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsHRD Audit provides a framework and methodology that enables corporations to conduct an internal audit of their human resource func...
View full detailsThe Handbook of Competency Mapping: Understanding Designing and Implementing Competency Models in Organizations
Seema Sanghi
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• Author(s): Seema Sanghi • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsIn this edition, the author has expanded several chapters to provide a greater understanding of business strategies, environme...
View full detailsCustomer Value Investment: Formula for Sustained Business Success
Gautam Mahajan
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• Author(s): Gautam Mahajan • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThe Customer is the ultimate driver of a business. Customers buy products and services that give them more value and this va...
View full detailsThe Art of Business Leadership: Indian Experiences
S. Balasubramanian
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• Author(s): S. Balasubramanian • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis extremely interesting book proposes a new look at the complex world and characteristics of Indian business leadersh...
View full detailsUnderstanding Emerging Markets: Building Business BRIC by Brick
Stefano Pelle
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• Author(s): Stefano Pelle • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis book provides an overall perspective of the rising power of emerging economies. It focuses on Brazil, Russia, India and ...
View full detailsEthics Incorporated: Top Priority and Bottom Line
Dipankar Gupta
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• Author(s): Dipankar Gupta • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis pioneering book discusses the role of ethics in today's fiercely competitive business environment. The author examines ...
View full detailsMergers, Acquisitions and Corporate Restructuring
Chandrashekar Krishnamurti
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• Author(s): Chandrashekar Krishnamurti • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis book covers the entire spectrum of activities in a typical merger transaction--starting from searching for ...
View full detailsManaging your Sales Force: A Motivational Approach
Pingali Venugopal
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• Author(s): Pingali Venugopal • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsSalespersons occupy a vital position in most organizations yet they tend not to hold their profession in high esteem. Acc...
View full detailsMentoring: A Practitioners Guide to Touching Lives
Sunil Unny Guptan
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• Author(s): Sunil Unny Guptan • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsMentors are people who make a significant difference to the lives of others, lifting them out of being ordinary and leadi...
View full detailsTowards Personal Excellence: Psychometric Tests and Self-Improvement Techniques for Managers
Seema Sanghi
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• Author(s): Seema Sanghi • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThe Second Edition of this enormously successful book is packed with more ways to maximize your potential with added sections ...
View full detailsThe Effective Presentation: Talk Your Way To Success
Asha Kaul
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• Author(s): Asha Kaul • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Study AidsDesigned to respond to the growing needs of professionals and those in the academia, this book is a comprehensive, step-by-step guide to maki...
View full detailsHow To Prepare A Business Plan
Edward Blackwell
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• Author(s): Edward Blackwell • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Business And EconomicsEdward Blackwell is a consultant on small business affairs and as a former accountant, he ran his own business for many years. He...
View full detailsSocial Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement
Julie Atherton
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• Author(s): Julie Atherton • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Business And EconomicsJulie Atherton is a business leader, public speaker, consultant and strategist with 30 years' experience gained working with global...
View full detailsConduct Risk Management: Using a Behavioural Approach to Protect Your Board and Financial Services Business
Roger Miles
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• Author(s): Roger Miles • Publisher: Kogan Page Ltd • Publisher Imprint: Kogan Page Ltd • BISAC: Business And EconomicsConduct risk is at the core of behavioural regulation, a new approach to regulating financial services, whose new agencies and...
View full detailsScoring Points: How Tesco Continues to Win Customer Loyalty
Ken Russell
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• Author(s): Ken Russell • Publisher: Kogan Page Ltd • Publisher Imprint: Kogan Page Ltd • BISAC: Business And EconomicsScoring Points is the compelling and dramatic inside story, told from a project point of view, of how the Tesco Clubcard was c...
View full detailsPredictive HR Analytics: Mastering the HR Metric
Martin R. Edwards
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• Author(s): Martin R. Edwards • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Business And EconomicsMartin R. Edwards is reader in HRM and Organisational Psychology at King's College London. Martin has run many HR analytic works...
View full detailsInternational Handbook of Market Research Techniques
Robin Birn
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• Author(s): Robin Birn • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Business And EconomicsRobin Birn has been a marketing and market research practitioner for over 25 years. In 1985, Robin set up Strategy, Research and Action...
View full detailsUltimate Business Dictionary: Defining the World of Work with Over 6000 Entries
Editors of Perseus Publishing
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• Author(s): Editors of Perseus Publishing • Publisher: Perseus Books Group • Publisher Imprint: Perseus • BISAC: Business And EconomicsThe Ultimate Business Dictionary provides the most comprehensive and up-to-date coverage of key business termi...
View full detailsLiving To Morrow'S Company
Mark Goyder
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• Author(s): Mark Goyder • Publisher: Taylor & Francis • Publisher Imprint: Gower • BISAC: Business And EconomicsThis text describes the battle between two views of business - one of which reduces it to a concept of contracts and transactions...
View full detailsThe Copyeditor's Handbook: A Guide for Book Publishing and Corporate Communications
Amy Einsohn
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• Author(s): Amy Einsohn • Publisher: University of California Press • Publisher Imprint: University of California Press • BISAC: Language Arts And DisciplinesThe new, updated edition of the handbook that should be on every copyeditor's desk. U...
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Wiley Gaap 2005: Interpretation And Application Of Generally Accepted Accounting Principles (wiley G
Wiley Gaap 2005: Interpretation And Application Of Generally Accepted Accounting Principles (wiley G
Patrick R. Delaney
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• Author(s): Patrick R. Delaney • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business And EconomicsAn essential guide for all accountants, CPA candidates, financial managers, and accounting students Amidst a national parade of corporate...
View full detailsGlobal And Transnational Business: Strategy and Management
George Stonehouse, Jim Hamill, David Campbell
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• Author(s): George Stonehouse | Jim Hamill | David Campbell • Publisher: Wiley • Publisher Imprint: John Wiley • BISAC: Business And EconomicsIn Global and Transnational Business: Strategy and Management, the authors assess the turbulent environ...
View full detailsCnbc Guide To Money And Markets: Everything You Need to Know About Your Finances and Investments
Jeff Wuorio
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• Author(s): Jeff Wuorio • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business And EconomicsThis is a tutorial on the financial markets for beginners. Jeff Wuorio brings an insider's perspective on how the markets work and how, when, an...
View full detailsAccounting Principles
Jerry J. Weygandt, Donald E. Kieso, Walter G. Kell
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• Author(s): Jerry J. Weygandt | Donald E. Kieso | Walter G. Kell • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business And EconomicsThe most complete guide available to help professionals sharpen their accounting and business skills. T...
View full detailsThe Official Guide For Gmat Review
Gmac
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• Author(s): Gmac • Publisher: Wiley • Publisher Imprint: John Wiley • BISAC: Study AidsThe Facts: The GMAT (Graduate Management Admission Test) exam is the assessment for graduate business school candidates designed by business schools to mea...
View full detailsOriginal Pronouncements
Financial Accounting Standards Board
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• Author(s): Financial Accounting Standards Board • Publisher: Wiley • Publisher Imprint: Wiley
Starting On A Shoestring: Building A Business Without A Bankroll
Arnold S. Goldstein
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• Author(s): Arnold S. Goldstein • Publisher: Wiley • Publisher Imprint: WileyThis revised and updated guide features advice on launching a business with limited start-up funding. It explains how to protect personal assets, how to find expert adv...
View full detailsOperational Risk Management
Hong Kong Institute of Bankers (Hkib)
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• Author(s): Hong Kong Institute of Bankers (Hkib) • Publisher: Wiley • Publisher Imprint: John Wiley • BISAC: Business And EconomicsA practical guide to identifying, analyzing and tackling operational risk in banks and financial institutions Cre...
View full detailsGmat Quantitative Review
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• Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business And EconomicsThe only official quantitative review for the GMAT from the creators of the testAnyone preparing for the Graduate Management Admission Test (GMAT) knows it's important ...
View full detailsAdventure Capitalist: The Ultimate Roadtrip
Jim Rogers
Paperback
• Author(s): Jim Rogers • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Business And Economics
Key Concepts in Strategic Management
Robert Kronenburg
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• Author(s): Robert Kronenburg • Publisher: Taylor & Francis • Publisher Imprint: Taylor & Francis • BISAC: ArchitectureTransportable Environments explores aspects of the historical and theoretical basis for portable architecture and prov...
View full detailsBusiness Model Innovation: Concepts, Analysis, and Cases
Allan Afuah
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• Author(s): Allan Afuah • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Business And EconomicsRooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable o...
View full detailsInternational Marketing: Strategy and Theory
Sak Onkvisit
Paperback
• Author(s): Sak Onkvisit • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Business And EconomicsMarketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a pa...
View full detailsStrategic Management: The Challenge of Creating Value
Peter Fitzroy
Paperback
• Author(s): Peter Fitzroy • Publisher: Taylor & Francis • Publisher Imprint: Rout India • BISAC: Business And EconomicsStudents trying to navigate the strategy jungle may lose sight of the fact that strategic management is about creating val...
View full detailsStrategic Planning For Public Relations
Ronald D. Smith
Paperback
• Author(s): Ronald D. Smith • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Language Arts And DisciplinesThis innovative and popular text provides a clear pathway to developing public relations campaigns and other types...
View full detailsFinance: The Basics
Erik Banks
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• Author(s): Erik Banks • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Business And EconomicsA clear, jargon-free introduction to a complex and demanding subject, Finance: The Basics is the ultimate guide for those enco...
View full detailsRetail Product Management: Buying and Merchandising
Rosemary Varley
Paperback
• Author(s): Rosemary Varley • Publisher: Taylor & Francis • Publisher Imprint: Rout India • BISAC: Business And EconomicsIntroducing students to the product management process, this revised and updated second edition gives an insight into th...
View full detailsAn Introduction To Sustainable Development (routledge Introductions To Development)
James Graham
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• Author(s): James Graham • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: ScienceAn examination of the World's existing patterns and processes of development and their environmental impact confirms the urgent need for su...
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Manual of Business Italian: A Comprehensive Guide to Doing Business in Italian (Manuals of Business)
Manual of Business Italian: A Comprehensive Guide to Doing Business in Italian (Manuals of Business)
Vincent Edwards
Paperback
• Author(s): Vincent Edwards • Publisher: Taylor & Francis Ltd • Publisher Imprint: Taylor & Francis Ltd • BISAC: Language StudyManual of Business Italian is the most comprehensive, single-volume reference handbook for students and profes...
View full detailsItalian Business Situations: A Spoken Language Guide
Vincent Edwards
Paperback
• Author(s): Vincent Edwards • Publisher: Taylor & Francis Ltd • Publisher Imprint: Taylor & Francis Ltd • BISAC: Business And EconomicsItalian Business Situations is a handy reference and learning text for all those who use or need spoke...
View full detailsRandom Walk Down Wall Street: The Time-Tested Strategy for Successful Investing
Burton Gordon Malkiel
Paperback
• Author(s): Burton Gordon Malkiel • Publisher: W. W. Norton & Company • Publisher Imprint: W. W. Norton & Company • BISAC: Business And EconomicsA Random Walk Down Wall Street is well established as a staple of the business shelf, the fi...
View full detailsWillpower Doesn't Work: Discover the Hidden Keys to Success
David Kahn
Paperback
• Author(s): David Kahn • Publisher: Hachette • Publisher Imprint: Hachette • BISAC: Self HelpDiscover why willpower won't work, why grit won't get you anywhere, and why you can't depend on discipline alone to improve your life - unless you first...
View full detailsMarketing Strategy And Management
Michael J. Baker
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• Author(s): Michael J. Baker • Publisher: Macmillan • Publisher Imprint: Palgr MacA major revision of Michael Baker's "Marketing Strategy and Management", this third edition retains an in-depth and analytical approach, and pays particular attent...
View full detailsReadings And Cases In International Human Resources Management
Mendenhall Mark E.
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• Author(s): Mendenhall Mark E. • Publisher: South-western Educational Publ • Publisher Imprint: South-western Educational Publ • BISAC: Business And EconomicsMendenhall (U. of Tennessee-Chattanooga) and Oddou (Utah State U.) have assembled cases...
View full detailsRecruiting: How to Do it
Iain Maitland
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• Author(s): Iain Maitland • Publisher: Cengage • Publisher Imprint: EMEA • BISAC: Business And EconomicsThis book puts recruitment firmly into the context of a long-term personnel plan. It shows how to introduce the plan, how to recruit staff at...
View full detailsStrategy & Structure: Chapters in the History of The American Industrial Enterprise
Alfred D. Chandler
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• Author(s): Alfred D. Chandler • Publisher: MIT Press Ltd • Publisher Imprint: MIT Press Ltd • BISAC: Business And EconomicsThis book shows how the seventy largest corporations in America have dealt with a single economic problem: the effective ...
View full detailsOptimization In Industry: Industrial Applications
T. a. J. Nicholson
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• Author(s): T. a. J. Nicholson • Publisher: Taylor & Francis Inc • Publisher Imprint: Taylor & Francis Inc • BISAC: Business And EconomicsThe origin of any industrial optimization study lies in the theory that some improvement can be mad...
View full detailsThe Deeper Genome: Why there is more to the human genome than meets the eye
John Parrington
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• Author(s): John Parrington • Publisher: Oxford UP • Publisher Imprint: Oxford UP • BISAC: MedicalOver a decade ago, as the Human Genome Project completed its mapping of the entire human genome, hopes ran high that we would rapidly be able to us...
View full detailsBUSINESS RESEARCH METHODS INTERNATIONAL EDITION-2020
BRYMAN
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• Author(s): BRYMAN • Publisher: Oxford UP • Publisher Imprint: Oxford UPThe second international edition of the Gold standard textbook in business research: trusted, comprehensive, supportive. The book is accompanied by a suite of online resourc...
View full detailsUnderstanding Wall Street
Jeffrey B. Little
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• Author(s): Jeffrey B. Little • Publisher: McGraw-Hill Education • Publisher Imprint: McGraw-Hill EducationA fully revised edition of theINVESTING CLASSICFor over 30 years this comprehensive, easy-to-read guide has served well as thedefinitive r...
View full detailsQuantitative Aptitude For Mba
Sulava
Paperback
• Author(s): Sulava • Publisher: McGraw Hill • Publisher Imprint: McGrawHillKey Features Solved examples, unsolved exercises and test papers Introduction of line diagrams, rapid Information list Hints to difficult practice questions Special secti...
View full detailsEffective Meetings
John E. Tropman
Paperback
• Author(s): John E. Tropman • Publisher: SAGE Publications Inc • Publisher Imprint: SAGE Publications Inc • Subject: Business Management • BISAC: Social ScienceLauded for its accessible format and humorous writing style, Effective Meetings: Impr...
View full detailsThe Pmp(r) Certification Exam Study Guide
Rosaldo De Jesus Nocera
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• Author(s): Rosaldo De Jesus Nocera • Publisher: Auerbach Publications • Publisher Imprint: Auerbach Publications • Subject: Business Management • BISAC: ComputersThe PMP(R) Certification Exam Study Guide facilitates the knowledge and confidence...
View full detailsManaging Diversity in Organizations: A Global Perspective on Equality, Diversity, and Inclusion
María Triana
Paperback
• Author(s): María Triana • Publisher: Routledge • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business And EconomicsManaging Diversity in Organizations equips students with a thorough understanding of the advantages and ...
View full details2023 CFA Program Curriculum Level I Box Set
CFA Institute
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• Author(s): CFA Institute • Publisher: CFA Institute • Publisher Imprint: CFA Institute • Subject: Business Management • BISAC: Business And EconomicsPrepare for success on the 2023 CFA Level I exam with the latest official CFA(R) Program Curric...
View full detailsGlobal Entrepreneurship: Environment and Strategy
Nir Kshetri
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• Author(s): Nir Kshetri • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business And EconomicsGlobal Entrepreneurship: Environment and Strategy explores the economic, political, cultural, ...
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