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Business Management

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Trade and Environment :

Acharyya Rajat

Paperback

Current price ₹158
Original price ₹225
Original price ₹225
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₹158
Current price ₹158

• Author(s): Acharyya Rajat • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Environmental EconomicsThe Oxford India Short Introductions are concise, stimulating, and accessible guides to different asp...

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Organizations (VSI): Very Short Introduction

Mary Jo Hatch

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Current price ₹245
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• Author(s): Mary Jo Hatch • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Organizational BehaviorOrganizations are everywhere. We meet them on every street corner in the form of families and shops, s...

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The New Sales Manager: Challenges for the 21st Century

Walter Vieira

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Current price ₹372
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₹372
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• Author(s): Walter Vieira • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe second edition of The New Sales Manager is an enormously useful book that provides practical advice and a sound foundation in sales m...

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Surfing the Cryptocurrency Wave: Decoding the Next Generation of Money

Shubhasish Das

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₹372
Original price ₹495
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₹372
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• Author(s): Shubhasish Das • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWhen you can use your wallet to watch a film or buy a pair of slippers, why choose a book on cryptocurrency? Pay close attention to the...

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How to Rule the Internet and Make Money on Every Click

Seema Gupta

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₹413
Original price ₹550
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₹413
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• Author(s): Seema Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWondering what makes digital entrepreneurs tick? Want to know how to make money without leaving the comfort of your home? No matter what...

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Mastering Behaviour: Managing Self and Others

Payal Anand

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Current price ₹293
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₹293
Current price ₹293

• Author(s): Payal Anand • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: GeneralA new workplace demands that you take charge of your anchors. It challenges you to pay attention to the aspects...

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Accounting (VSI): Very Short Introduction

Christopher Nobes

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Current price ₹243
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₹243
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• Author(s): Christopher Nobes • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Accounting - GeneralAlmost everyone will have some connection to accounting - in business, through self-employment, perso...

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Performance Management: Path to Growth and Excellence

T. V. Rao, Nandini Chawla

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Current price ₹697
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₹697
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• Author(s): T. V. Rao | Nandini Chawla • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business ManagementThis book attempts to shift focus from performance appraisals to performance management incorporating per...

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Digital Marketing: Strategic Planning & Integration

Annmarie Hanlon

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Current price ₹591
Original price ₹695
Original price ₹695
Original price ₹695
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₹591
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• Author(s): Annmarie Hanlon • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementAn unbiased approach to the latest digital marketing models, offering students and practitioners a range of tools to im...

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Management for UPSC (Main) and Other Competitive Examinations (Paper II)

K. Natesa Priya

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Current price ₹447
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₹447
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• Author(s): K. Natesa Priya • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe Civil Services Main Examination is designed to test the academic talent of the aspirant, as also his/her ability to present his/ he...

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Practicals In Cost Accounts

P.G. Itnal

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₹188
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₹188
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• Author(s): P.G. Itnal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThere are many good books available dealing with theoretical aspects of the subject. The students studying the subject now-a-days attend cla...

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Economics Of Public Finance (Vol. 3)

P.C. Jain

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₹45
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₹45
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• Author(s): P.C. Jain • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: EconomicsThough basically theoretical, the book has throughout Indian background. An effort has been made to bring the definition of public finance to date. The...

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A Practical Approach to Marketing Management

Kujnish Vashisht

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₹413
Original price ₹550
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₹413
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• Author(s): Kujnish Vashisht • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn the modern world, every individual indulges in marketing process in a variety of forms and at all places—be it buying of goods or s...

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Edgex : Mastering Soft Skills for Ultimate Success

Dr Jyoti Doval's, Dr Etinder Pal Singh

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Current price ₹522
Original price ₹695
Original price ₹695
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₹522
Current price ₹522

• Author(s): Dr Jyoti Doval's| Dr Etinder Pal Singh • Publisher: Atlantic Publishers & Distributors (P) Ltd • Publisher Imprint: Atlantic • Subject: Business Management • BISAC: business and economics Edgex: Mastering Soft Skills for Ulti...

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Leadership Rising: Raise Your Awareness Raise Your Leadership Raise Your Life

John F. Antal

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Original price ₹1,949
Original price ₹1,949
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₹1,314
Current price ₹1,314

• Author(s): John F. Antal • Publisher: Casemate Publishers • Publisher Imprint: Casemate Publishers • BISAC: Business And EconomicsAn accessible guide to developing leadership skills.Written by a proven leader and leadership expert, this book is...

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Introduction to Tour Leadership: Principles and Practices

Shailja Sharma, Nimit Chowdhary

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Current price ₹447
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₹447
Current price ₹447

• Author(s): Shailja Sharma | Nimit Chowdhary • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis comprehensive and easy-to-understand textbook is specifically designed to meet the needs of students of Tourism a...

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Systems Thinking for Effective Managers: The Road Less Travelled

Prashun Dutta

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Current price ₹372
Original price ₹495
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₹372
Current price ₹372

• Author(s): Prashun Dutta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementSystems thinking is the perfect antidote to the stagnation that characterizes managerial theories and practices. Conventional management,...

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Strategic Brilliance: From Concept to Reality

Chetan Walia

Paperback

Current price ₹447
Original price ₹595
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₹447
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• Author(s): Chetan Walia • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWas it ‘big thinking’ behind the brilliant minds of Walt Disney, Steve Jobs, Warren Buffet, Mahatma Gandhi, Nelson Mandela, and Mother Ter...

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Strategic Brand Management for B2B Markets A Road Map for Organizational Transformation

Sharad Sarin

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₹409
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₹409
Current price ₹409

• Author(s): Sharad Sarin • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementStrategic Brand Management provides fresh insight into the field of B2B marketing and elaborates how to create powerful B2B brands. “Glob...

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Rural Marketing: Challenges and Opportunities

Dinesh Kumar, Punam Gupta

Paperback

Current price ₹447
Original price ₹595
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₹447
Current price ₹447

• Author(s): Dinesh Kumar | Punam Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWith 700 million prospective consumers including about 40 per cent of the country middle-income group, the sheer size of Ind...

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Organizational Behavior

Afsaneh Nahavandi, Robert B. Denhardt, Janet V. Denhardt

Paperback

Current price ₹723
Original price ₹850
Original price ₹850
Original price ₹850
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₹723
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• Author(s): Afsaneh Nahavandi | Robert B. Denhardt | Janet V. Denhardt • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementStudents of MBA and PGDBM will find this book useful. It is also useful to ...

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Family Business Management

Rajiv G. Agarwal

Paperback

Current price ₹447
Original price ₹595
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₹447
Current price ₹447

• Author(s): Rajiv G. Agarwal • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: GeneralA textbook that offers a lucid and comprehensive understanding of family-owned business. Family business ...

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Cases in Financial Management

Mayank Joshipura, Sachin Mathur

Paperback

Current price ₹488
Original price ₹650
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• Author(s): Mayank Joshipura | Sachin Mathur • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Corporate Finance - GeneralThis book includes contemporary and industry-relevant cases of financia...

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Project Management A Value Creation Approach

Stewart R. Clegg, Torgeir Skyttermoen, Anne Live Vaagaasar

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Current price ₹931
Original price ₹1,095
Original price ₹1,095
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₹931
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• Author(s): Stewart R. Clegg | Torgeir Skyttermoen | Anne Live Vaagaasar • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business ManagementThis adaptation is an invaluable manual on developing the essential life and wor...

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Systematic Approach to GST

CA. S.K. Mishra

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₹522
Original price ₹695
Original price ₹695
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₹522
Current price ₹522

• Author(s): CA. S.K. Mishra • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementKEY FEATURES • Comprehensive explanation of complex provisions of GST laws with tables and charts for quick reference • Each chapter...

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Social Entrepreneurship in India: Quarter Idealism and a Pound of Pragmatism

Madhukar Shukla

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Current price ₹432
Original price ₹575
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₹432
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• Author(s): Madhukar Shukla • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWhat makes a social entrepreneur ? A handful of pragmatism with a generous dose of idealism. How does one recognize a social entreprene...

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Research Insights A Handbook on Grant Writing and Program Management

Rajiv K. Tayal

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₹222
Original price ₹295
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₹222
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• Author(s): Rajiv K. Tayal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe book provides necessary insights into various nuances of grant writing as well as management of R&D programs, based on author’s ...

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Fintech Future: The Digital DNA of Finance

Sanjay Phadke

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Current price ₹372
Original price ₹495
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₹372
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• Author(s): Sanjay Phadke • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWe make payments via PayPal or Paytm, shop on Amazon or Flipkart, book accommodation on Airbnb or Oyo and call a cab using Uber or Ola ap...

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Entrepreneurship in Developing and Emerging Economies

Ali J. Ahmad, Punita Bhatt, Iain Acton

Paperback

₹372
Original price ₹495
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Original price ₹495
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₹372
Current price ₹372

• Author(s): Ali J. Ahmad | Punita Bhatt | Iain Acton • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementAn engaging book that introduces students to the ‘practice’ of entrepreneurship in emerging and developing eco...

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Human Resource Management

Gurpreet Randhawa

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₹372
Original price ₹495
Original price ₹495
Original price ₹495
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₹372
Current price ₹372

• Author(s): Gurpreet Randhawa • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe present book provides a comprehensive view on human resource management. It would be an ideal textbook for MBA/M.Com./PGDM and ot...

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Success in Selling: Thirty Valuable Mantras

A. Nag

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₹297
Original price ₹395
Original price ₹395
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₹297
Current price ₹297

• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementApproach of the Book Many books, including textbooks, are available on sales management. Textbooks are primarily meant for MBA and PGDM students...

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Strategic Management

I. Narsis, R. Vani

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₹222
Original price ₹295
Original price ₹295
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₹222
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• Author(s): I. Narsis|R. Vani • Publisher: Atlantic • Publisher Imprint: Atlantic • Business Management The aim of this book is to present the theory and practice of strategic management in a concise form, with particular emphasis on effective a...

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Project Management: Text and Practice

K.R. Sharma

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₹597
Original price ₹795
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₹597
Current price ₹597

• Author(s): K.R. Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementA project is an endeavour to achieve some specific objectives, consists of a set of inter-related activities, technically conceived, involv...

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Management Principles Practices and Techniques

N.s. Gupta

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₹95
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₹95
Current price ₹95

• Author(s): N.s. Gupta • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis is the thoroughly revised and enlarged version of the book entitled Management Principles, Practices and Techniques. The book has been ...

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The Science of Consumer Behaviour: Tools and Techniques for Marketers

Geetanjali Bendale, Deepak Motwani

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₹747
Original price ₹995
Original price ₹995
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₹747
Current price ₹747

• Author(s): Geetanjali Bendale | Deepak Motwani • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThe Science of Consumer Behaviour: Tools and Techniques for Marketers offers an in-depth exploration of the key fac...

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Winning on HR Analytics: Leveraging Data for Competitive Advantage

Kuldeep Singh, Ramesh Soundararajan

Paperback

₹413
Original price ₹550
Original price ₹550
Original price ₹550
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₹413
Current price ₹413

• Author(s): Kuldeep Singh | Ramesh Soundararajan • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementPredict which high performers are at risk of leaving 6 months before they walk out the door? Merge external data w...

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9 Brand Shaastras: Nine Strategies to Succeed in the Marketplace

Jagdeep Kapoor

Paperback

Current price ₹282
Original price ₹375
Original price ₹375
Original price ₹375
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₹282
Current price ₹282

• Author(s): Jagdeep Kapoor • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThrough this revised edition, brand guru Jagdeep Kapoor further strengthens his shaastra that markets don't decline, they shift. 9 Brand...

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STEP AHEAD WITH SOFT SKILLS

SIMRAN LUTHRA

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Current price ₹338
Original price ₹450
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Original price ₹450
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₹338
Current price ₹338

• Author(s): SIMRAN LUTHRA • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementStep Ahead with Soft Skills is the perfect guide for a self-learner because it focuses on reducing the gap between theory and practice....

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Project and Infrastructure Finance Corporate Banking Perspective

Srivastava & Rajaraman

Paperback

Current price ₹671
Original price ₹895
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₹671
Current price ₹671

• Author(s): Srivastava & Rajaraman • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business ManagementProject Finance is a detailed textbook designed for management students specializing in Finance. It aims to provide an in-...

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International Trade And India

Pal Parthapratim

Paperback

Current price ₹245
Original price ₹350
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₹245
Current price ₹245

• Author(s): Pal Parthapratim • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: International - Economics & TradeInternational trade has influenced our lives in more ways than we recognize. This sho...

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Export Import Management :

Justin Paul & Rajiv Aserkar, Rajiv Aserkar

Paperback

Current price ₹597
Original price ₹795
Original price ₹795
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₹597
Current price ₹597

• Author(s): Justin Paul & Rajiv Aserkar | Rajiv Aserkar • Publisher: Oxford UP • Publisher Imprint: Oxford UP • BISAC: Exports & ImportsThe second edition of Export Import Management has been updated with two new chapters and new case st...

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Finance: The Basics

Erik Banks

Paperback

Current price ₹837
Original price ₹1,195
Original price ₹1,195
Original price ₹1,195
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₹837
Current price ₹837

• Author(s): Erik Banks • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Finance - GeneralNow in its fourth edition, Finance: The Basics is a clear and practical introduction to the world of...

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Product Management in the Digital Era: Theory and Practice

Srinivas R. Pingali, Shankar Prakash, Jyothi R. Korem and Kiran Pedada

Paperback

Current price ₹627
Original price ₹895
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₹627
Current price ₹627

• Author(s): Srinivas R. Pingali | Shankar Prakash | Jyothi R. Korem and Kiran Pedada • Publisher: Taylor & Francis • Publisher Imprint: Routledge India • Subject: Business Management

Organization Development: The Process of Leading Organizational Change

Donald L. Anderson

Paperback

Current price ₹846
Original price ₹995
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₹846
Current price ₹846

• Author(s): Donald L. Anderson • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementAn essential introduction to organizational development, focused on modern practical applications of theories. This ...

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Organization Development: The Process of Leading Organizational Change

Donald L. Anderson

Paperback

Current price ₹634
Original price ₹845
Original price ₹845
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₹634
Current price ₹634

• Author(s): Donald L. Anderson • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementCovering classic and contemporary organization development (OD) techniques, this is a comprehensive text on individu...

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Financial Planning: Theory and Practice

Anandi P. Sahu, Harry StarnJr, Shailendra Kumar Rai

Paperback

Current price ₹469
Original price ₹625
Original price ₹625
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₹469
Current price ₹469

• Author(s): Anandi P. Sahu | Harry StarnJr | Shailendra Kumar Rai • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: Investments & Securities - GeneralAn all-encompassing companion to unders...

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Kaun Dhokha Deta Hai aur Kaise?: Ghotale Dhokhadhadi or Corporate Duniya Ka Syah Paksh

Robin Banerjee

Paperback

Current price ₹487
Original price ₹695
Original price ₹695
Original price ₹695
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₹487
Current price ₹487

• Author(s): Robin Banerjee • Publisher: Sage Publications • Publisher Imprint: SAGEBhasha • Subject: Business Management • BISAC: Management - GeneralAbout the Book This book is a definitive account of Frauds and scams popping up in the Corporat...

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Statistical Analysis in Simple Steps Using R

Prashant Joshi, Smruti Bulsari

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Current price ₹338
Original price ₹450
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₹338
Current price ₹338

• Author(s): Prashant Joshi | Smruti Bulsari • Publisher: Sage Publications • Publisher Imprint: SAGETexts • Subject: Business Management • BISAC: ResearchAbout the Book Reading books is a kind of enjoyment. Reading books is a good habit. We brin...

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Leadership: Theory and Practice

Peter G. Northouse

Paperback

Current price ₹723
Original price ₹850
Original price ₹850
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₹723
Current price ₹723

• Author(s): Peter G. Northouse • Publisher: Sage Publications • Publisher Imprint: Sage South Asia • Subject: Business ManagementThe 7th edition of this market-leading textbook continues to review and analyse the major leadership theories with s...

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Walk the Talk: Women, Work, Equity, Effectiveness

Anjali Hazarika

Paperback

Current price ₹597
Original price ₹795
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₹597
Current price ₹597

• Author(s): Anjali Hazarika • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementWe recognize that efficient utilization of human resources is essential for global economic growth, yet we see scarce representation of...

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Marketing in the Digital Age

Dinesh Kumar

Paperback

Current price ₹522
Original price ₹695
Original price ₹695
Original price ₹695
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₹522
Current price ₹522

• Author(s): Dinesh Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMarketing in the Digital Age takes the view that the path to the future must integrate marketing and digital know-how, and exemplifies how...

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GST: A Handbook for UG, PG and Professional Courses

Sant Kumar

Paperback

₹597
Original price ₹795
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₹597
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• Author(s): Sant Kumar • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCourses is a meticulously crafted textbook with a focus on accessibility for a diverse readership. Commencing with an insightful overview of...

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Checkmate Office Politics: Build a Positive Power Equation at Work

Bhavna Dalal

Paperback

₹447
Original price ₹595
Original price ₹595
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₹447
Current price ₹447

• Author(s): Bhavna Dalal • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementOffice politics—the phrase usually conjures negative images, such as blaming, betrayal, backstabbing, favouritism, resentment and envy. Reg...

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Theory In Cost Accounting

I. Narsis

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₹119
Original price ₹125
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₹119
Current price ₹119

• Author(s): I. Narsis • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementCost accounting is the process of tracking, recording and analyzing costs associated with the products or activities of an organization. The ...

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Retail Management

S.C. Bhatia

Paperback

₹338
Original price ₹450
Original price ₹450
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₹338
Current price ₹338

• Author(s): S.C. Bhatia • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementRetailing is the set of business activities that adds value to the products and services sold to consumers for their personal or family use...

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Personnel Management: Theory and Practice (Vol. 1)

Arun Kumar, Rachana Sharma

Paperback

₹119
Original price ₹125
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₹119
Current price ₹119

• Author(s): Arun Kumar | Rachana Sharma • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis book deals with syllabi prescribed by Indian universities and Institutes of management on B.B.A. and M.B.A. levels in ...

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International Business: Concept, Analysis and Strategy

A. Nag

Paperback

Current price ₹597
Original price ₹795
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₹597
Current price ₹597

• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis first book on international business by an Indian author which covers both trading modes (direct export, indirect export, counter trade) an...

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Systematic Approach to GST

CA (Dr.) S.K. Mishra

Paperback

₹647
Original price ₹995
Original price ₹995
Original price ₹995
(-35%)
₹647
Current price ₹647

• Author(s): CA (Dr.) S.K. Mishra• Publisher: Atlantic Publishers & Distributors (P) Ltd• Publisher Imprint: Atlantic• Subject: Business Management• BISAC: business and economics KEY FEATURES: Complex provisions of GST law are explained in a ...

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The Corporate Circus

Mayank Sharma

Paperback

Current price ₹325
Original price ₹499
Original price ₹499
Original price ₹499
(-35%)
₹325
Current price ₹325

• Author(s): Mayank Sharma • Publisher: BluOne Ink • Publisher Imprint: BluOne Ink • Subject: Business Management

Business Analytics: Data to Decisions

Shubhabrata Das

Paperback

Current price ₹875
Original price ₹1,250
Original price ₹1,250
Original price ₹1,250
(-30%)
₹875
Current price ₹875

• Author(s): Shubhabrata Das • Publisher: Orient Blackswan • Publisher Imprint: Universities Press • Subject: Business ManagementPart I, comprising basic numerical and conceptual questions; Part II, which includes problems requiring deeper unders...

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