Business Management

• Author(s): Tuten • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: E-Commerce - Digital MarketingThe original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, c...

• Author(s): Beverly J. DeMarr | Suzanne de Janasz • Publisher: Sage Publications • Publisher Imprint: Sage Popular Text • Subject: Economics • BISAC: NegotiatingFormerly published by Chicago Business Press, now published by Sage Negotiation and...

• Author(s): Hudson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismThis cutting-edge and engaging student textbook, now in a second editi...

• Author(s): Graham | Anne • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Aviation - GeneralFully revised and updated to consider recent developments in the industry, t...

• Author(s): Dr Wayne Martindale • Publisher: CABI • Publisher Imprint: CABI Publishing • Subject: Business Management • BISAC: Industries - Food IndustryHighlights advancement opportunities for the food manufacturing sector, including innovation...

• Author(s): Tracy Dathe • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Management - GeneralThis book provides a comprehensive overview of corporate social responsibility (CSR) and its practical...

• Author(s): Jörg Ziemann • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Data Science - GeneralThe fourth chapter specifies the detailed goals, processes, functions, artifacts, roles and tools o...

• Author(s): Jesper Falkheimer | Mats Heide • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralThis textbook provides an overview of the core concepts, theories and methods ...

• Author(s): Richard V. McCarthy • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: TelecommunicationsThe new edition of this textbook presents a practical, updated approach to predictive analytics ...

• Author(s): Cameron | Fiona • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Museum StudiesThis book critiques modern museologies and curatorial practices that have been complicit in emergi...

• Author(s): Sullivan, Luke • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Advertising & PromotionThe new edition of the book readers call the bible for advertising The sixth edition of Hey Whipple, Squ...

• Author(s): B Franks • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Business Communication - Meetings & PresentationsRevolutionize your data-driven presentations with this simple and actionable guide I...

• Author(s): Dai | Xiaodong • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Business Communication - GeneralIn this expanded second edition, Dai and Chen explore the effective ways to manag...

• Author(s): Vijay Pandiarajan • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Management - GeneralThis book provides an understanding of innovation models and why they are important in the...

• Author(s): Carlson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: EntrepreneurshipMission-driven ventures have the power to change the world and solve today’s most pressing social p...

• Author(s): Ang | Clifford S. • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Insurance - Risk Assessment & ManagementThis advanced undergraduate/graduate textbook teaches students in financ...

• Author(s): Solomon • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Marketing - GeneralWritten by marketing experts, this authoritative and comprehensive full-colour textbook made up ...

• Author(s): Gowan | Mary • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFormerly published by Chicago Business Press, now published by Sage ...

• Author(s): John C. Hull • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor courses in derivatives, options and futures, financial engineering, financial mathematics, and risk management. An Easily Understandabl...

• Author(s): Raymond Brooks • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor courses in financial management. Mastering the fundamental concepts of financial operations Using tools, making connections, and stu...

• Author(s): Jochen Wirtz • Publisher: Pearson • Publisher Imprint: Pearson • Subject: Business ManagementFor undergraduate courses in services marketing. As economies across the world continue to transition toward services, skills in marketing ...

• Author(s): Cox | Christopher O. • Publisher: Taylor & Francis • Publisher Imprint: CRC Press • Subject: Business Management • BISAC: Project ManagementProject risk management is regarded as a necessary dimension of effective project deliver...

• Author(s): Brown | David M. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Industries - RetailingThis book traces the development of internal marketing from initial conceptualisation thr...

• Author(s): Levine | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Customer RelationsThis unique collection of contemporary international public relations (PR) case studies gives ...

• Author(s): COOK | Sophia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: ConsultingThis textbook provides students with an easy to use, proven roadmap for completing a successful consulti...

• Author(s): Rossman, John • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: LeadershipAn Essential Business Leadership & Strategy Book for the Digital Era There's a lot that any business leader can lear...

• Author(s): Caroline Lewko | James Parton • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceIncreasingly, business leaders are either looking to start a new developer program at th...

• Author(s): Mogaji | Emmanuel • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Marketing - GeneralBranding is an increasingly important part of business strategy for all types of businesses, including...

• Author(s): Fugate | Mel • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Business EthicsFormerly published by Chicago Business Press, now published by Sage Using an applied and pract...

• Author(s): George | Richard • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismThis textbook explores the fundamental principles of marketing applied to to...

• Author(s): Gowan | Mary • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFundamentals of Human Resource Management for Competitive Advantage ...

• Author(s): Wirtz • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: E-Commerce - General (see also Computers - Electronic CommerThis textbook introduces readers to digital business from a manageme...

• Author(s): Fullerton | Sam • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Industries - EntertainmentFormerly published by Chicago Business Press, now published by Sage Sports Marke...

• Author(s): Phillips | Jean M. • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Human Resources & Personnel ManagementFormerly published by Chicago Business Press, now published by...

• Author(s): Susanne Chishti | Janos Barberis • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Industries - Financial ServicesA front-line industry insider's look at the financial technology explosion The FINTECH Book is your primary guide ...

• Author(s): David Visco • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Industries - ManufacturingFor decades, 5S practitioners have struggled with exactly how to implement and sustain...

• Author(s): Iiba • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: Management SciencePortion of edition statement from p. [4] of cover.

• Author(s): Thomas N. Bulkowski • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Finance - GeneralYour plain-English guide to understanding and using technical chart patterns Chart pattern analysis is not onl...

• Author(s): Planning Commission Of India • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Development - Business DevelopmentA transparent and business-friendly regulatory environment is crucial for dr...

• Author(s): Arun Chaudhuri (Author) • Publisher: Niyogi Books • Publisher Imprint: NiyogiBook • Subject: Business Management • BISAC: Graphic Arts - AdvertisingAdvertising is often regarded as a glamorous profession that thrives upon personalit...

• Author(s): Rakesh Mohan Joshi • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Marketing - MultilevelInternational Marketing 2/e provides a comprehensive coverage of the fundamental concepts of the s...

• Author(s): S. Shajahan • Publisher: Ratna Sagar • Publisher Imprint: PrimusBook • Subject: Business Management • BISAC: Management - GeneralThe 2008 recession brought to the fore one of the most significant criticisms levelled at higher educati...

• Author(s): Marc Stickdorn | Jakob Schneider • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business ManagementHow to design and market services to create outstanding customer experiences Service design thinking is the designing and ma...

• Author(s): Joel Greenblatt • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business ManagementWhen it comes to investing in the stock market, investors have plenty of options: 1. They can do it themselves. Trillions of dollars are inve...

• Author(s): Harvard Business Review • Publisher: Harvard Busi. Sch. • Publisher Imprint: HarBusSch • BISAC: Management - GeneralHBR’s 10 Must Read has all in one place in a boxed set of six title collections. This book has important articles pro...

• Author(s): Philippe Rosinski • Publisher: Nicholas Brealey Publishing • Publisher Imprint: Nicholas Brealey Publishing • Subject: Business Management • BISAC: LeadershipThe need for a "master level" of coaching has never been greater in the glo...

• Author(s): Rakhshanda Jalil • Publisher: Niyogi Books • Publisher Imprint: NiyogiBook • Subject: Business ManagementA management book that takes the reader through the A to Z of management concepts, with lateral thinking, office politics and te...

• Author(s): Joseph Sugarman • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Advertising & PromotionGreat copy is the heart and soul of the advertising business. In this practical guide, legendary copywri...

• Author(s): Wheeler | Alina • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Graphic Arts - Branding & Logo DesignRevised and updated sixth edition of the best-selling guide to branding fundamentals, stra...

• Author(s): Jack D Schwager • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Business Management • BISAC: Investments & Securities - FuturesRevered by many, reviled by some, technical analysis is the art and science of deciphering pr...

• Author(s): Chakraborty S K • Publisher: Oxford UP • Publisher Imprint: Oxford UP • Subject: Business Management • BISAC: Management - GeneralThis book advocates the integration of western technological and managerial skills with a holistic cul...

• Author(s): John Storey • Publisher: Wiley • Publisher Imprint: Wiley-Blac • Subject: Business Management • BISAC: Human Resources & Personnel ManagementIncluding case studies from both the private and public sectors, this comprehensive and ...

• Author(s): To Tran Quach • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Investments & Securities - Real EstateThis research examines the evaluation criteria for logistics real estate and e...

• Author(s): Ozbilgin | Mustafa F. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Human Resources & Personnel ManagementDiversity: A Key Idea for Business and Society introduces an ide...

• Author(s): Rees | David • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Real Estate - CommercialReal Estate Analysis: A Toolkit for Property Analysts presents economic and financial model...

• Author(s): Michael McTear • Publisher: Springer Verlag • Publisher Imprint: Apress • Subject: Business Management • BISAC: Management ScienceAcquire the knowledge needed to work effectively in conversational artificial intelligence (AI) and und...

• Author(s): Svenningson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Organizational BehaviorManaging Change in Organizations, second edition, explores a broad range of perspectives...

• Author(s): MacKie | Doug • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Development - Sustainable DevelopmentClimate change is one of the most significant and challenging problems we fac...

• Author(s): Hinson | Robert Ebo • Publisher: Taylor & Francis • Publisher Imprint: ProductivityP • Subject: Business Management • BISAC: Industries - Hospitality, Travel & TourismHospitality and Tourism Marketing: Building Customer Drive...

• Author(s): Johnson • Publisher: Sage Publications • Publisher Imprint: Sage Publications • Subject: Business Management • BISAC: Management - GeneralEthics is at the heart of leadership. Leaders must make every effort to make ethical decisions ...