Business Management

About the Book Sales and distribution management in its third edition provides detailed discussions on the techniques and strategies used by market...

This revised edition comprehensively covers the fundamental aspects of rural marketing with practical examples and cases. This textbook retains th...

About the Book The Routledge Handbook of Political Management is a comprehensive overview of the field of applied politics, encompassing political ...

Round the Clock pulls the covers off an ‘infinite 24×7 digital marketplace’ to reveal its transformational impact on business. Using insights from ...

Risk science is becoming increasingly important as businesses, policymakers and public sector leaders are tasked with decision-making and investmen...

About the Book When ailing companies are on the brink of collapse, the biggest question that owners have is whether a turnaround effort is worth sh...

About the Book Rewired, Rehired, or Retired? will inspire you to take a hard and sometimes confronting look at your life, while giving you actual t...

About the Book Seize opportunity from uncertainty What if you could use strategy to turn market volatility to your competitive advantage? Rethinkin...

About the Book Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better i...

What differentiates one brand from the others in the retail industry? What does brand experience and promise mean, and what does it take to build ...

Maximize your degree and land the job you want with RESUMES, COVER LETTERS, NETWORKING, AND INTERVIEWING, 4E, International Edition. Build the resu...

About the Book Over the past decade, resumes have undergone dramatic changes in how they are submitted to recruiters. Technology advances have rede...

Responsible Finance India Report is the sixth annual report that provides an account of developments in responsible finance and social performance ...

About the Book Responsible Finance India Report is the fifth annual report (earlier titled Microfinance India: The Social Performance Report) that ...

About the Book W. Edwards Deming's central premise was that improvements in product quality would increase productivity, improve competitive positi...

About the Book Relationships that Enable Enterprise Change --a title in Pfeiffer's Practicing Organization Development Series--is a practical resou...

About the Book This title explores the growing concept of relationship marketing, defined as the process of creating, maintaining, and enhancing st...

About the Book The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable s...

Reboot, Reflect, Revive ;demonstrates compellingly why self-esteem is basic to psychological health, professional achievement, personal happiness a...

About the Book This book provides a comprehensive overview of potential opportunities and the business value position related to implementing physi...

About the Book Effective communication through authentic leadership A rapidly evolving workplace and disruptive technologies have created a growing...

About the Book The internet revolution of the 1990's has helped shape a new culture of interactivity in the modern household. Technology that first...

The world is immensely divided and broken. We have lost the art of having conversations with those who are different from us. While we cannot chang...

About the Book Focused on turning theory into effective practice, this book deals with how to successfully implement radical, process-based change ...

About the Book With the exponential growth of program trading in the global financial industry, quantum finance and its underlying technologies hav...

About the Book This text is a complete course for undergraduate business studies students. It is comprehensive and provides all that any student ne...

Public Relations Planning: A Practical Guide for Strategic Communication provides students with an in-depth understanding of the steps involved in ...

About the Book This wide-ranging text analyses the key developments and changes in the management of the major public services in Britain during th...

About the Book What is a project? How are projects organized to deal with a complex, rapidly changing, and uncertain world? Why are projects the or...

About the Book Project Marketing ist das erste englischsprachige Lehrbuch, das sich speziell mit dem Thema Projektmarketing auseinandersetzt. Es e...

About the Book Read 25 in-depth, candid interviews with notable project managers. Discover how project managers work, what they do, how they adapt ...

About the Book Productivity Is Personal When it comes to your own productivity, the smartest thing you can do is to learn what works best for you....

An invaluable textbook for aspiring and practicing managers who want to create a 21st century business that is ethical and sustainable Principles ...

Logically sequenced and lucidly written, this textbook enables the readers to establish and correlate principles and practices of management from ...

The intention of this book is to explain the received wisdom about marketing, and provide the counter-arguments which moderate the debate. It exami...

About the Book Power, sexuality and gender dynamics at work explores the Friction between people with different gender and sexual identities in cor...

About the Book Takes the mystery out of putting together an effective presentation by addressing each of the steps involved. Not only gives readers...

About the Book Wield your power for greater influence and impact.With formal authority comes power. But few people realize that informal power--the...

About the Book The Harvard Project on International Climate Agreements is a global, multi-disciplinary effort intended to help identify the key des...

About the Book 'Planning Effective Instruction' equips readers to teach in ways that meet the needs of all students in today's diverse classroom. T...

About the Book Peter Drucker gilt weltweit als der Vater des modernen Management. Flahertys Buch unterscheidet sich von anderen B�chern �ber Pe...

About the Book Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice...

Performance management is the process by which organizations set goals, determine standards, assign and evaluate work, and distribute rewards. But ...

This practical text covers the essential aspects of managing employees, providing relevant and interesting case studies to enable students to devel...