Business Management

This book is exclusively written for students of undergraduate/postgraduate level, studying in India and abroad either through regular or distance ...

Today, the term “call center” is practically a household name. Chances are that you are holding Call Center Essentials: A Practical Guide to Real-T...

The book Business Statistics has been designed to cover a comprehensive course in Business Statistics for the students of Commerce and Business Man...

The book Business Statistics has been designed to cover a comprehensive course in Business Statistics for the students of Commerce and Business Man...

The book Business Statistics has been designed to cover a comprehensive course in Business Statistics for the students of Commerce and Business Man...

Business communication practices that are changing overtime, are significant for success of any business. Relying importantly on interpersonal comm...

Learning statistics for many students is like taking some bitter-tasting medicine. Though the medicine is necessary to cure the illness, but it is ...

Banking in India in the modern sense originated towards the end of the 18th century. The still existing oldest bank in India is the State Bank of I...

Auditing: Theory and Practice is based on the syllabi of Auditing, as prescribed by Indian Universities and Institutes of Commerce and Management. ...

The Internet is today the most reliable and accurate medium for advertising. It offers transparency and targeted advertising that is far more relia...

This is an ideal and most comprehensive textbook presenting an integrated approach to the principles, concepts and the cases in Advertising Managem...

The book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking and global f...

The book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking and global f...

The book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking and global f...

The book Advanced Study in Money & Banking : Theory & Policy Relevance in the Indian Economy is a complete treatise on banking and global f...

The Advanced Industrial Psychology plays an important role in industry in increasing production, promoting harmonious relationship among workers an...

The Advanced Industrial Psychology plays an important role in industry in increasing production, promoting harmonious relationship among workers an...

The Advanced Industrial Psychology plays an important role in industry in increasing production, promoting harmonious relationship among workers an...

The book is based on the proceedings of International Conference on Global Business Research (special reference to Human Resource, Banking and Acco...

The World Trade Organisation (WTO) came into being as a result of the evolution of multilateral trading system starting from the establishment of t...

Sales department occupies a strategically most important position in the present-day marketing operations. The increase in quantum of business, cha...

In the modern world, every individual indulges in marketing process in a variety of forms and at all places—be it buying of goods or services, deal...

A Manual on Project Management, as a textbook, deals with application of Project Implementing Techniques and highlights their importance to the rea...

International Organisations have affected all of us in our daily lives, no matter we realize it or not. Hence, every enlightened citizen of his own...