Graphic Design in Urban Environments

Name: Graphic Design in Urban Environments
Brand: Bloomsbury Academic
SKU: 9781472597748
Price: 2398.0 INR
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by Robert Harland

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ISBN13: 9781472597748
Binding: Paperback
Subject: N/A
Publisher: Bloomsbury Academic
Publisher Imprint: Bloomsbury Academic
Publication Date: N/A
Pages: 152
Original Price: GBP 29.99
Language: English
Edition: N/A
Item Weight: 431 grams
BISAC Subject(s): Graphic Arts / General, Urban & Land Use Planning, and Landscape

About The Book

Graphic Design in Urban Environments introduces the idea of a category of designed graphic objects that significantly contribute to the functioning of urban systems. These elements, smaller than buildings, are generally understood by urban designers to comprise such phenomena as sculpture, clock towers, banners, signs, large screens, the portrayal of images on buildings through "smart screens," and other examples of what urban designers call "urban objects."The graphic object as it is defined here also refers to a range of familiar things invariably named in the literature as maps, street numbers, route signs, bus placards, signs, architectural communication, commercial vernacular, outdoor publicity, lettering, banners, screens, traffic and direction signs and street furniture. One can also add markings of a sports pitch, lighting, bollards, even red carpets or well dressings.

By looking at the environment, and design and deconstructing form and context relationships, the defining properties and configurational patterns that make up graphic objects are shown in this book to link the smallest graphic detail (e.g. the number 16) to larger symbolic statements (e.g. the Empire State Building). From a professional design practice perspective, a cross section through type, typographic, graphic and urban design will provide a framework for considering the design transition between alphabets, writing systems, images (in the broadest sense) and environments.

About The Author

Harland, Robert: - Robert Harland is Reader in Urban Graphic Heritage at Loughborough University, UK, where he leads Urbanism research. His research focuses on how urban environments function through their graphic objects. His first book, Graphic Design in Urban Environments (Bloomsbury, 2016), redefined graphic design as a spatial practice. Before moving into academia, he ran his own graphic design practice, Harland Design.

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