• ISBN13: 9781474270366
• Binding: Paperback
• Subject: N/A
• Publisher: Bloomsbury Visual Arts
• Publisher Imprint: Bloomsbury Visual Arts
• Publication Date: August 20, 2020
• Pages: 200
• Original Price: GBP 28.99
• Language: English
• Edition: N/A
• Item Weight: 590 grams
• BISAC Subject(s): Graphic Arts / Typography

Demonstrating the power and variety of typography from hand-drawn to kinetic, this fully updated new edition of The Fundamentals of Typography covers the principles of using type across a range of media.

Starting with a comprehensive introduction to the history of typography, the authors provide detailed explanations and inspirational examples of type usage from leading practitioners from around the world. With expanded practice exercises and four new case studies, this book gives students everything they need to know to use type effectively and creatively.

Ambrose, Gavin: -

Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging.

He currently teaches the Graphic Design BA at the University of Brighton.

Harris, Paul: - Paul Harris is a freelance writer and editor whose work appears extensively in magazines and journals in the US and UK.