Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Uncovering Fashion: Fashion Communications Across the Media

by Marian Frances Wolbers
Save 2% Save 2%
Current price ₹10,773.00
Original price ₹11,025.00
Original price ₹11,025.00
Original price ₹11,025.00
(-2%)
₹10,773.00
Current price ₹10,773.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Paperback
  • ISBN13: 9781563676154
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Fairchild Books
  • Publisher Imprint: Fairchild Books
  • Publication Date:
  • Pages: 294
  • Original Price: GBP 90.0
  • Language: English
  • Edition: N/A
  • Item Weight: 567 grams
  • BISAC Subject(s): Fashion & Accessories

Fashion depends on visuals. When we see something we like, we respond to its color, line, form, and eye-appeal. Communicating about fashion demands much more, though. It involves a wide range of media including words-printed, spoken, and electronically transmitted. "Fashion communications" refers not only to monthly fashion magazines, but also to every facet of information relating to fashion-from names of colors at the dye factory to the latest runway reviews on fashion Web sites. Uncovering Fashion uses a systematic approach to reveal the fashion industry's underlying network of communications. Focusing on the key areas of manufacturing, business, sales, advertising, and representation in the media, Wolbers uses a who-what-where-why-and-how approach to engage critical thinking, inspire creativity, and explore all the media serving fashion.
Instructors, contact your Sales Representative for access to Instructor's Materials.

Wolbers, Marian Frances: - Marian Frances Wolbers is an instructor at Albright College.

Trusted for over 48 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us