Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Zero Mass Design - A Strategy for Designing a Better Future

by David D. Thornburg
Save 28% Save 28%
Current price ₹1,834.00
Original price ₹2,544.00
Original price ₹2,544.00
Original price ₹2,544.00
(-28%)
₹1,834.00
Current price ₹1,834.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Hardcover
  • ISBN13: 9781955604093
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Constructing Modern Knowledge Press
  • Publisher Imprint: Constructing Modern Knowledge Press
  • Publication Date:
  • Pages: 104
  • Original Price: USD 25.95
  • Language: English
  • Edition: N/A
  • Item Weight: 313 grams
  • BISAC Subject(s): Product, Decision-Making & Problem Solving, and General

Zero Mass Design was conceived by Dr. David Thornburg while teaching a class in the philosophy of design at Stanford University.


Zero Mass Design is a novel approach to Design Thinking that approaches design with simplicity as its fundamental goal. This slim but impactful book lays out the principles of Zero Mass Design and adds much more. Inside you will find practical examples, problem solving steps, and a call to action to save the planet with functional designs that rely on simplicity and clarity, not increasing complexity. The book also includes an invitation to K-12 teachers on how design can increase relevance and student engagement in any curricular area.


Albert Einstein said, "Everything should be made as simple as possible, but not simpler." The principles of Zero Mass Design can guide teachers and students towards this goal. With inspiration from design pioneer Buckminster Fuller, the Bauhaus Movement, and designs from across the world, this book is a helpful companion to anyone seeking to improve their design skills with an eye towards elegant functionality.


David Thornburg's own patents, designs, and design inspirations provide real world validation of the concept of Zero Mass Design.


"I commend this important book as an original and powerful approach to problem solving. I hope that it will have as much influence on you as it had on me." -Steven J. Paley, inventor, entrepreneur, and the author of The Art of Invention


"David Thornburg is one of the giants in the history of educational computing. This timeless book may be small but it packs a big punch." - Gary Stager, PhD


David Thornburg is the author of many popular books supporting modern education including The Invent to Learn Guide to 3D Printing: Recipes for Success, Learning to Code - An Invitation to Computer Science Through the Art and Patterns of Nature (Snap! and Lynx Editions), From the Campfire to the Holodeck: Creating Engaging and Powerful 21st Century Learning Environments, and many more.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us