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The Freedom Economy: Gaining the M-commerce Edge in the Era of the Wireless Internet

by Peter G.W. Keen , Ron Mackintosh
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Book cover type: Hardcover
  • ISBN13: 9780072133677
  • Binding: Hardcover
  • Subject: Economics
  • Publisher: McGraw Hill
  • Publisher Imprint: McGrawHill
  • Publication Date:
  • Pages: 271
  • Original Price: USD 29.95
  • Language: English
  • Edition: N/A
  • Item Weight: 500 grams
  • BISAC Subject(s): Marketing / Multilevel

This text offers advice for managing businesses in this era of wireless tools, technologies, and applications. It provides a practical roadmap for realizing the rewards that wireless technology offers, and explains the current reality of wireless commerce.

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