Name: Persuasion & Influence for Dummies
Brand: For Dummies
SKU: 9780470747377
Price: 1523.0 INR
Availability: InStock

Persuasion & Influence for Dummies

by Elizabeth Kuhnke

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ISBN13: 9780470747377
Binding: Paperback
Subject: N/A
Publisher: For Dummies
Publisher Imprint: For Dummies
Publication Date: December 12, 2011
Pages: 375
Original Price: GBP 16.99
Language: English
Edition: N/A
Item Weight: 717 grams
BISAC Subject(s): Applied Psychology

About The Book

From the Back Cover

Learn to:

Become more influential in the workplace
Develop effective listening and rapport-building techniques
Adapt to your listener's style
Use persuasive language to reach your goal

How to win people over and get them to follow you anywhere

Charm, character, appeal, personality - call it what you will, it's that special something that turns No into Yes, closes the sale and makes others want to go that extra mile. At work, it can spell success. In life too, it can be the key to achieving your goals. Now, with the help of top executive coach Elizabeth Kuhnke, you can unleash your own powers of persuasion.

The something that's special - get a handle on the qualities people find most compelling and learn to integrate them into your presentation
Click! - establish a connection with your listener, make your case, and display your credibility and expertise
Listen and learn - become an active listener and zero in on what really matters to your audience
Evolve and adapt - define their decision-making style and adapt your approach for maximum effectiveness - no matter how different your audience is from you
Master the gentle art - motivate others by quietly appealing to their drives, needs, and desires and lead by example
It's not just what you say - discover the enormous power of non-verbal cues, including body language, tone of voice, and style of dress - and learn how to wield it

Open the book and find:

How to master body language, style and tone
The way to use key words and behaviours that have an impact
Ways to find common ground and establish a connection
How to capture their attention and keep them interested
Advice on putting yourself across convincingly
How to get things done through others
What makes others tick
The secret of adapting an approach to any audience on the fly

About The Author

Elizabeth Kuhnke is an Executive Coach and founder of Kuhnke Communication. She is also the author of the popular Body Language For Dummies.

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