Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Decoding the Label: Looking inside the capsule, understanding the numbers, and reading between the lines

by Raham Alsawadi
Save 28% Save 28%
Current price ₹839.00
Original price ₹1,169.00
Original price ₹1,169.00
Original price ₹1,169.00
(-28%)
₹839.00
Current price ₹839.00

Imported Edition - Ships in 18-21 Days

Free Shipping in India on orders above Rs. 500

Request Bulk Quantity Quote
+91
Book cover type: Paperback
  • ISBN13: 9781067658977
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Kanthos House
  • Publisher Imprint: Kanthos House
  • Publication Date:
  • Pages: 100
  • Original Price: GBP 8.99
  • Language: English
  • Edition: N/A
  • Item Weight: 191 grams
  • BISAC Subject(s): Diet & Nutrition / Vitamins & Supplements

Do you actually know what's inside your supplements?

The label says "High Strength." The number looks impressive. The ingredients list is long. But what does any of it actually mean - and are you getting what you think you're paying for?

Decoding the Label cuts through the confusion. Written by an NHS doctor with direct experience of the supplement industry, this practical guide gives you the tools to read any supplement label clearly, compare products honestly, and make confident choices - without being misled by packaging, marketing language, or cleverly presented numbers.

Inside you'll discover:

  • Why the headline milligram figure is often not what it appears
  • The difference between active ingredients and compound forms - and why it matters
  • How fillers, bulking agents, and "perception fillers" take up space that should be used for actives
  • What extract ratios and standardisation percentages actually tell you
  • How proprietary blends hide dosing information - and what you can still work out
  • The marketing tactics behind "equivalent to," "high strength," and "premium" claims
  • A simple 30-second framework for evaluating any label in seconds

Whether you spend 10 or 50 on a supplement, you deserve to know what you're actually buying.

Clear, evidence-based, and free from industry bias - Decoding the Label is the guide the supplement industry would rather you didn't read.

Trusted for over 49 years

Family Owned Company

Secure Payment

All Major Credit Cards/Debit Cards/UPI & More Accepted

New & Authentic Products

India's Largest Distributor

Need Support?

Whatsapp Us