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Emerging Perspectives in Health Communication: Meaning, Culture, and Power

by Heather Zoller , Mohan J. Dutta
Save 17% Save 17%
Current price ₹9,318.00
Original price ₹11,182.00
Original price ₹11,182.00
Original price ₹11,182.00
(-17%)
₹9,318.00
Current price ₹9,318.00

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Book cover type: Paperback
  • ISBN13: 9780805861969
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Routledge
  • Publisher Imprint: Routledge
  • Publication Date:
  • Pages: 496
  • Original Price: USD 89.99
  • Language: English
  • Edition: 1
  • Item Weight: 658 grams
  • BISAC Subject(s): Health Care Issues

This volume provides the theoretical, methodological, and praxis-driven issues in research on interpretive, critical, and cultural approaches to health communication. It includes an international collection of contributors, and highlights non-traditional (non-Western) perspectives on health communication.

Heather M. Zoller (Ph.D., Purdue University) is an Associate Professor in the Department of Communication at the University of Cincinnati. Her research in health and organizational communication focuses on the politics of public health, including corporate issue management and occupational health, community organizing/public participation, and health activism.

Mohan J. Dutta (Ph.D. University of Minnesota) is associate professor of health communication, public relations and mass media and Director of Graduate Studies in the Department of Communication at Purdue University. Professor Dutta is the 2006 Lewis Donohew Outstanding Scholar in Health Communication and has received multiple research and teaching awards for his scholarly contributions. His research in health communication focuses on the culture-centered approach to health communication, politics of resistance in health, subaltern studies and postcolonial theories, and performance-based strategies of social change.

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