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Handbuch Unterhaltungsproduktion: Beschaffung Und Produktion Von Fernsehunterhaltung by Katja Lantzsch, Klaus-Dieter Altmeppen, Andreas Will

Handbuch Unterhaltungsproduktion: Beschaffung Und Produktion Von Fernsehunterhaltung

by Katja Lantzsch , Klaus-Dieter Altmeppen , Andreas Will
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Book cover type: Hardcover
  • ISBN13: 9783531160016
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Vs Verlag Fur Sozialwissenschaften
  • Publisher Imprint: Vs Verlag Fur Sozialwissenschaften
  • Publication Date:
  • Pages: 365
  • Original Price: GBP 89.99
  • Language: German
  • Edition: 2010
  • Item Weight: 590 grams
  • BISAC Subject(s): Communication Studies

Das Feld der Beschaffung und Produktion von Unterhaltungsangeboten ist im Gegensatz zu Informationsangeboten bisher kaum erforscht. Der Band bietet einen strukturierten Überblick darüber, auf Grund welcher Mechanismen die Medien der Gesellschaft Unterhaltungsangebote produzieren und präsentieren. Im Mittelpunkt stehen die Akteure, Marktstrukturen, Organisationsformen und Strategien in der Fernsehunterhaltungsbeschaffung und -produktion.

Katja Lantzsch arbeitet als Consultant Organisationsentwicklung in einem Verlag.
Klaus-Dieter Altmeppen ist Professor am Studiengang Journalistik der Katholischen Universität Eichstätt-Ingolstadt.
Andreas Will ist Professor für Medienmanagement am Institut für Medien- und Kommunikationswissenschaft der Technischen Universität Ilmenau

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