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Professional Communication

by Aruna Koneru
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Current price ₹665.00
Original price ₹950.00
Original price ₹950.00
Original price ₹950.00
(-30%)
₹665.00
Current price ₹665.00

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Book cover type: Paperback
  • ISBN13: 9780070660021
  • Binding: Paperback
  • Subject: Communication, Mass Media and Journalism
  • Publisher: McGraw Hill
  • Publisher Imprint: McGraw Hill
  • Publication Date:
  • Pages: 412
  • Original Price: INR 950.0
  • Language: English
  • Edition: N/A
  • Item Weight: 308 grams
  • BISAC Subject(s): Communication Studies

Key Features: Focus on Written and Oral Communication. Also covers listening and reading skills. Covers Business Correspondence and Report Writing Contemporary topics-e-mails and use of multimedia tools A separate chapter on abbreviating Technical and Non-technical Terms Review of concepts (chapter summary) at the end of chapters Lot of exercises and solved problems Use of boxed exhibits and tables to illustrate concepts with examples Useful end-of-book material on common errors, readability formula, pronunciation guidelines and so on. About the Author: Aruna Koneru ICFAI Institute of Science and Technology, Hyderabad Table of Content: UNIT I COMMUNICATION: ITS INTERPRETATION Chapter 1 Basics of Communication Chapter 2 Non-verbal Communication Chapter 3 Barriers to Communication UNIT II BUSINESS COMMUNICATION AT WORKPLACE Chapter 4 Letter Components and Layout Chapter 5 Planning a Letter Chapter 6 Process of Letter Writing Chapter 7 E-mail Communication Chapter 8 Memo and Memo Reports Chapter 9 Employment Communication Chapter 10 Notice, Agenda and Minutes of Meeting Chapter 11 Brochures UNIT III REPORT WRITING Chapter 12 Effective Writing Chapter 13 Business Reports: Its Types Chapter 14 Structure of Reports Chapter 15 Gathering Information Chapter 16 Organization of the Material Chapter 17 Wr

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