• ISBN13: 9788179927892
• Binding: Paperback
• Subject: N/A
• Publisher: Jaico Publishing House
• Publisher Imprint: Jaico Publishing House
• Publication Date: January 1, 2008
• Pages: 112
• Original Price: INR 225.0
• Language: English
• Edition: N/A
• Item Weight: 93 grams
• BISAC Subject(s): Personal Growth / General

Edward de Bono believes in freedom, but he poses the question: “If you cannot see clearly, are you making a free choice?” That question is at the heart of his new book. De Bono has devoted his life and career to getting his readers—business leaders, educators, and politicians among others—to understand that clarity of thinking is essential to a free society. It is not enough to simply be free from coercion. De Bono argues that there is no true freedom without the ability to see correctly the options we have. And, to see these options requires thinking—thinking of a kind that De Bono says is not the norm and which urgently needs to be emphasized and taught.

The best short introduction to his work, The Free Mind uses anecdote to convey his ideas and provides numerous examples that illustrate his thesis: to be free means to understand the choices we make, and this understanding can only come through improving the way we think.

Edward de Bono is regarded by many to be the world’s leading authority in the field of creative thinking and the direct teaching of thinking as a skill. He has written 62 books with translations in 37 languages, and he has been invited to lecture in 54 countries. He is the originator of lateral thinking which treats creativity as the behavior of information in a self-organizing information system – such as the neural networks in the brain. Among his many books is the acclaimed Six Thinking Hats.