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Post-Broadcast Democracy: How Media Choice Increases Inequality in Political Involvement and Polarizes Elections

by Markus Prior
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Current price ₹3,360.00
Original price ₹4,032.00
Original price ₹4,032.00
Original price ₹4,032.00
(-17%)
₹3,360.00
Current price ₹3,360.00

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Book cover type: Paperback
  • ISBN13: 9780521675338
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Cambridge University Press
  • Publisher Imprint: Cambridge University Press
  • Publication Date:
  • Pages: 338
  • Original Price: GBP 26.0
  • Language: English
  • Edition: 1
  • Item Weight: 522 grams
  • BISAC Subject(s): Political Process / General

The media environment is changing. Today in the United States, the average viewer can choose from hundreds of channels, including several twenty-four hour news channels. News is on cell phones, on iPods, and online; it has become a ubiquitous and unavoidable reality in modern society. The purpose of this book is to examine systematically, how these differences in access and form of media affect political behaviour. Using experiments and new survey data, it shows how changes in the media environment reverberate through the political system, affecting news exposure, political learning, turnout, and voting behavior.

Prior, Markus: - Markus Prior is Assistant Professor of Politics and Public Affairs in the Woodrow Wilson School and the Department of Politics at Princeton University. He received his Ph.D. from Stanford's Department of Communication in 2004. He is the author of Post-Broadcast Democracy (Cambridge University Press, 2007), an early version of which won the E. E. Schattschneider Award for the best dissertation in American politics, awarded by the American Political Science Association. The book examines how broadcast television, cable television and the internet have changed politics in the United States over the last half-century. His work has also appeared in the American Political Science Review, the American Journal of Political Science, the Journal of Politics, and Political Communication.

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