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Qualitative Researching with Text, Image and Sound: A Practical Handbook for Social Research

by Martin W. Bauer , George D. Gaskell
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Current price ₹29,997.00
Original price ₹35,997.00
Original price ₹35,997.00
Original price ₹35,997.00
(-17%)
₹29,997.00
Current price ₹29,997.00

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Book cover type: Hardcover
  • ISBN13: 9780761964803
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Sage Publications UK
  • Publisher Imprint: Sage Publications UK
  • Publication Date:
  • Pages: 384
  • Original Price: USD 294.0
  • Language: English
  • Edition: First Edition
  • Item Weight: 835 grams
  • BISAC Subject(s): Research & Methodology

This excellent text will introduce advanced students - and remind senior researchers - of the availability of a broad range of techniques available for the systematic analysis of social data that is not numeric. It makes the key point that neither quantitative nor qualitative methods are interpretive and at the same time demonstrates once and for all that neither a constructivist perspective nor a qualitative approach needs to imply abandonment of rigor. That the chapters are written by different authors makes possible a depth of expertise within each that is unusually strong′ - Susanna Hornig Priest, Texas A&M University; Author of Doing Media Research′

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