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Things That Make Us Smart: Defending Human Attributes in the Age of the Machine

by Donald A. Norman
Save 26% Save 26%
Current price ₹1,454.00
Original price ₹1,960.00
Original price ₹1,960.00
Original price ₹1,960.00
(-26%)
₹1,454.00
Current price ₹1,454.00

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Book cover type: Paperback
  • ISBN13: 9780201626957
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Basic Books
  • Publisher Imprint: Basic Books
  • Publication Date:
  • Pages: 304
  • Original Price: USD 19.99
  • Language: English
  • Edition: Revised
  • Item Weight: 413 grams
  • BISAC Subject(s): Philosophy & Social Aspects and General

From the Back Cover
Humans have always worked with objects to extend our cognitive powers, from counting on our fingers to designing massive supercomputers. But advanced technology does more than merely assist with thought and memory--the machines we create begin to shape how we think and, at times, even what we value. Norman, in exploring this complex relationship between humans and machines, gives us the first steps towards demanding a person-centered redesign of the machines that surround our lives.

Donald A. Norman is Professor of Computer Science at Northwestern University, a former "Apple Fellow," and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

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