Skip to content
Welcome To Atlantic Books! Upto 75% off Across Various Categories.
Upto 75% off Across Various Categories.
Consumer Behaviour by Jim Blythe

Consumer Behaviour

by Jim Blythe
Save 20% Save 20%
Rs. 7,668.70
Rs. 7,668.70 - Rs. 7,668.70
Rs. 7,668.70
Rs. 6,135.00
Rs. 6,135.00 - Rs. 6,135.00
Rs. 6,135.00

Ships in 1-2 Days

Free Shipping on orders above Rs. 1000

New Year Offer - Use Code ATLANTIC10 at Checkout for additional 10% OFF

Request Bulk Quantity Quote
Book cover type: Paperback
  • ISBN13: 9781844803811
  • Binding: Paperback
  • Subject: Business Management
  • Publisher: Cengage
  • Publisher Imprint: Thom Learn
  • Publication Date:
  • Pages: 475
  • Original Price: USD 86.75
  • Language: English
  • Edition: N/A
  • Item Weight: 500 grams

About the Book Consumer behaviour is the starting point for all marketing planning. This book provides the necessary insights to understand what makes people buy, and buy again. It offers a comprehensive overview of research and then links theory to practical aspects of marketing.

New Year Sale Ends Soon

Finish your purchase now to take advantage the New Year Sale of upto 50% your favourite books!

Days

Hours

Minutes

Seconds