The Street to the Highway

Name: The Street to the Highway
Brand: Jaico Publishing House
SKU: 9788184952056
Price: 195.0 INR
Availability: InStock

by Vineet Bajpai

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ISBN13: 9788184952056
Binding: Paperback
Subject: N/A
Publisher: Jaico Publishing House
Publisher Imprint: Jaico Publishing House
Publication Date: January 1, 2011
Pages: 292
Original Price: INR 299.0
Language: English
Edition: N/A
Item Weight: 500 grams
BISAC Subject(s): General

About The Book

This book shatters the myth that corporate success is a matter of destiny for a few chosen business barons. It shows that business growth is not the result of some supernormal capabilities of a few super-individuals but is an outcome of a systematic and well planned construct of strategies and actions. Written in an uncomplicated style this book would appeal to corporate managers, students, academia, young executives, entrepreneurs, CEOs and most of all to millions of small business owners. A must read for every entrepreneur, every business leader and every employee of a small or mid-sized company.

About The Author

Vineet is a first-generation entrepreneur. At age 22 he started his company Magnon from a small shed. Today Magnon is among the largest digital agencies in the subcontinent, and part of the Fortune 500 Omnicom Group.He has led the global top-ten advertising agency TBWA as its India CEO. This made him perhaps the youngest ever CEO of a multinational advertising network in the country.He has won several entrepreneurship and corporate excellence awards, including the Entrepreneur of the Year 2016. He was recently listed among the 100 Most Influential People in India’s Digital Ecosystem.Vineet’s second company talentrack is disrupting the media, entertainment & creative industry in India. It is the fastest-growing online hiring and networking platform for the sector. Before Harappa he has written three bestselling management & inspirational books – Build From Scratch, The Street to the Highway and The 30 Something CEO. He is an avid swimmer, a gaming enthusiast, a bonfire guitarist and a road-trip junkie. He is 39. www.VineetBajpai.com, www.facebook.com/vineet.bajpai

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