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Creative Entrepreneurship The Walt Disney Way by Virender Kapoor

Creative Entrepreneurship The Walt Disney Way

by Virender Kapoor
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Book cover type: Paperback
  • ISBN13: 9789355202369
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Rupa Publications
  • Publisher Imprint: Rupa Publications
  • Publication Date:
  • Pages: 144
  • Original Price: INR 295.0
  • Language: English
  • Edition: N/A
  • Item Weight: 110 grams
  • BISAC Subject(s): General

Everyone knows Walt Disney, but do they know Walt Disney? A life fairly shrouded in mystery, this iconic persona has left a legacy in the domain of creativity that no one has been able to surpass in recent history. In this one-of-a-kind self-help book, the world’s greatest storyteller has their story told! Educationist and inspirational guru, Virender Kapoor analyses the Disney story and derives entrepreneurial lessons, explaining how readers can successfully employ them in their own lives. It was Disney, first with Mickey Mouse and then his films—most notably, Snow White and the Seven Dwarfs, Pinocchio, Fantasia, Dumbo and Bambi—who transformed animation from a novelty to an art form. However, few know of Disney’s humble upbringing in rural America, learning to draw farm animals and flowers, his passion for his gift and his many entrepreneurial struggles in the rise to become a legend. Creative Entrepreneurship is more than just a timeline of Disney events and a collection of interesting stories. It’s a guidebook which can be used to learn how passion for your chosen work and the potential, purpose and perseverance to build it can undeniably lead to your success.

Virender Kapoor is a thinker, an educationist and an inspirational guru. An alumnus of IIT Bombay and the former director of a prestigious management institute under the Symbiosis umbrella, he also holds a master’s in International Relations and Strategic Studies from Pune University. His books on emotional intelligence, leadership and self-help have been translated into several regional and foreign languages. A prolific writer, he regularly contributes to The Times of India, The Economic Times, Rediff.com and several management magazines. To know more about him, log on to www.virenderkapoor.com or mail him at virenderkapoor21@yahoo.com.

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