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Professional Communication: The Social Perspective

by Nancy Roundy Blyler
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Current price ₹7,215.00
Original price ₹10,307.00
Original price ₹10,307.00
Original price ₹10,307.00
(-30%)
₹7,215.00
Current price ₹7,215.00

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Book cover type: Paperback
  • ISBN13: 9780803939356
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Sage Publications
  • Publisher Imprint: Sage Publications
  • Publication Date:
  • Pages: 296
  • Original Price: USD 116.0
  • Language: English
  • Edition: N/A
  • Item Weight: 431 grams
  • BISAC Subject(s): Popular Culture, Sociology / General, and Communication Studies

This volume examines socially-based theory and research, pedagogy and practice in professional communication. The contributors provide a comprehensive overview of the social perspective which emphasizes the context of communication, and then distinguish it from positivistic, cognitive and other competing approaches. After establishing a broad framework for situating developments in professional communication research, the book then moves on to: explore more particular topics, issues and problems within the perspective; examine the historical and theoretical traditions in rhetoric, semiotics, literary criticism, philosophy of science, social psychology and cultural anthropology; discuss implications for classroom practice in professional com

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