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Marketing in the Digital Age
Dinesh Kumar
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• Author(s): Dinesh Kumar • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsA comprehensive and engaging textbook on use and application of digital tools in marketing in a rapidly changing world. This ...
View full detailsAccounting Simplified
Rachappa Shette
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• Author(s): Rachappa Shette • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsAccounting Simplified is a manager's guide to accounting for making effective corporate decisions. The accountant's lingo c...
View full detailsStrategy Huddle: Management Lessons from Sports
Deepak Dhayanithy
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• Author(s): Deepak Dhayanithy • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThough Sun Tzu’s ‘Art of War’ was written 2,500 years back, strategy is seen as a young discipline in business management...
View full detailsImpactful Communication: Communicate to Conquer
Deepa Sethi
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• Author(s): Deepa Sethi • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsImpactful Communication: Communicate to Conquer is an all-inclusive resource package based on the author’s first-hand experienc...
View full detailsThe Seductive Illusion of Hard Work
Utkarsh Amitabh
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• Author(s): Utkarsh Amitabh • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsPeople take great pride in flaunting their punishing work routines. The Seductive Illusion of Hard Work establishes that ha...
View full detailsJP to BJP: Bihar after Lalu and Nitish
Santosh Singh
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• Author(s): Santosh Singh • Publisher: Sage Publications • Publisher Imprint: Vitasta Sage Select • BISAC: Political ScienceOne day Green asked Saffron: what keeps you so vibrant? Saffron smiled: a lot of Green inside me. Once upon a time, the E...
View full detailsKarma Sutras: Leadership and Wisdom in Uncertain Times
Debashis Chatterjee
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• Author(s): Debashis Chatterjee • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsKarma Sutras decodes the secrets of effective leadership in these uncertain times. It is a blueprint for success in the...
View full detailsAI Revolution in HRM: The New Scorecard
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsWith AI being touted as the new kid on the block, the HR function in organizations is witnessing a sea change wit...
View full detailsHacks for Life and Career: A Millennial’s Guide to Making it Big
Sandeep Das
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• Author(s): Sandeep Das • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsBeing a millennial is not easy. While the average millennial struggles with low remuneration and motivation, there are others w...
View full detailsSales and Distribution Management: An Integrative Approach
Pingali Venugopal
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• Author(s): Pingali Venugopal • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsWith a focus on integrating marketing and selling, this textbook provides a long-term orientation to sales and distributio...
View full detailsAdministrative Thinkers
Anupama Puri Mahajan
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• Author(s): Anupama Puri Mahajan • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Political ScienceOffers a lucid and comprehensive account of the contributions of eminent theorists to the study of public administration and...
View full detailsAI and Machine Learning
Was Rahman
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• Author(s): Was Rahman • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: ComputersWas Rahman's AI and Machine Learning achieves that rare balance of making a difficult and complex topic accessible to non-specialists, withou...
View full detailsPublic Administration in a Globalizing World: Theories and Practices
Bidyut Chakrabarty
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• Author(s): Bidyut Chakrabarty • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Political ScienceThe book is recommended for undergraduate and postgraduate students of Political Science; Public Administration. Revised and ...
View full detailsThe Perfect Pill: 10 Steps to Build a Strong Healthcare Brand
Gauri Chaudhari
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• Author(s): Gauri Chaudhari • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsNominated for BBLF CK Prahalad Best Business Book Award 2021 Watch the "Perfect Pill Series' to understand how build and s...
View full detailsThe Game of Votes: Visual Media Politics and Elections in the Digital Era
Farhat Basir Khan
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• Author(s): Farhat Basir Khan • Publisher: Sage Publications • Publisher Imprint: Sage Select • BISAC: Political ScienceTaking the reader on a roller coaster ride, The Game of Votes showcases the full spectrum of the key actors and stars of the ...
View full detailsChina’s Belt and Road Initiative: Potential Transformation of Central Asia and the South Caucasus
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Business And EconomicsChina's Belt and Road Initiative (BRI) is a potential gamechanger for the Central Asia and South Caucasus (CASC) ...
View full detailsYour Life is Your Message: Discovering the Core of Transformational Leadership
Nancy Stanford Blair
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• Author(s): Nancy Stanford Blair • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis book is a call to adventure, an opportunity to live life to the fullest and a guide to discovering your own path ...
View full detailsEthnic Activism and Civil Society in South Asia
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGE IndiaDroughts have formed an inseparable part of South Asian history and culture, with tragic consequences for a region that houses the greatest numbe...
View full detailsFinTech Future: The Digital DNA of Finance
Sanjay Phadke
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• Author(s): Sanjay Phadke • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsFintech is challenging banks and squeezing all our financial transactions onto a mobile screen Should we be worried? We ma...
View full detailsBusiness Analytics: Text and Cases
Tanushri Banerjee
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• Author(s): Tanushri Banerjee • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsThis textbook is a comprehensive, step-by-step learning guide to each aspect of business analytics and its role and signif...
View full detailsSocial Entrepreneurship in India: Quarter Idealism and a Pound of Pragmatism
Madhukar Shukla
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• Author(s): Madhukar Shukla • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsWhile the phrase 'Social Entrepreneurship' sounds oxymoronic, it certainly is not an unfamiliar concept in the Indian marke...
View full detailsWho Blunders and How: The Dumb Side of the Corporate World
Robin Banerjee
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• Author(s): Robin Banerjee • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsMany big companies--famous brands, once loved and revered--often disappear into oblivion mainly due to their own follies. Lo...
View full detailsGandhi Hatya Rajkaran: R.S.S.ani Nathuram Godse
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGEBhasha • BISAC: Political ScienceThis work deals with the politics of murder of Mahatam Gandhi. The assassination of Gandhi was one of the cruelest act...
View full detailsIndia's Trade Analytics: Patterns and Opportunities
Biswajit Nag
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• Author(s): Biswajit Nag • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsProvides a structured application of major concepts and methodologies in trade analytics, geared towards identification of expo...
View full detailsAccounting and Finance for Non-finance Managers
Jai Kumar Batra
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• Author(s): Jai Kumar Batra • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsDesigned for management students from a non-finance background, this book introduces the basic concepts of accounting and fi...
View full detailsWhat Ails the IAS and Why It Fails to Deliver: An Insider’s View
Naresh Chandra Saxena
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• Author(s): Naresh Chandra Saxena • Publisher: Sage Publications • Publisher Imprint: Sage Select • BISAC: Business And EconomicsAn unorthodox and maverick administrator, the author worked in top policy positions, but the system rejected the ref...
View full detailsHow to Recruit Incentivize and Retain Millennials
Dheeraj Sharma
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• Author(s): Dheeraj Sharma • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And Economics'What do millennials want?' is a big question facing organization these days. HR managers are looking for recruitment strate...
View full detailsGod as Political Philosopher: Buddha’s Challenge to Brahminism
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: Sage Samya • BISAC: Social ScienceIn this provocative and scholarly book, Kancha Ilaiah Shepherd propounds a view of Gautama Buddha as India's first social...
View full detailsRural Sociology in India
A. R. Desai
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• Author(s): A. R. Desai • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Social Science
Practical Applications of HR Analytics: A Step-by-Step Guide
Pratyush Banerjee
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• Author(s): Pratyush Banerjee • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsA comprehensive introduction to the know-how of HR analytics and its role in optimizing HR decision-making and driving org...
View full detailsPositioning Research: Shifting Paradigms Interdisciplinarity and Indigeneity
Margaret Kumar
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• Author(s): Margaret Kumar • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: ScienceThe availability of research methodologies and frameworks to facilitate different ways of gathering knowledge and performing research is of...
View full detailsBuffalo Nationalism: A Critique of Spiritual Fascism: A Critique of Spiritual Fascism
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: Sage Publications • BISAC: Social Science'O Mother Lachumamma, your blouse is torn, Your hair is soiled, your sari in rags . . . Even in that condition w...
View full detailsInquilab: Bhagat Singh on Religion & Revolution
S. Irfan Habib
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• Author(s): S. Irfan Habib • Publisher: Sage Publications • Publisher Imprint: Sage Select • BISAC: HistoryExtolled for his extraordinary courage and sacrifice, Bhagat Singh is one of our most venerated freedom fighters. He is valourised for his...
View full detailsHuman Resource Management: Concepts Practices and New Paradigms
Amitabha SenGupta
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• Author(s): Amitabha SenGupta • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsWith the advent of globalization, digitalization, and technological advancement, human resource management (HRM) function ...
View full detailsLocal Democracy in South Asia: Microprocesses of Democratization in Nepal and its Neighbours
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGE IndiaThis volume, the first in a new series on governance, conflict, and civic action in South Asia, focuses on the larger countries of South Asia--Pa...
View full detailsCorporate Communication: Principles and Practice
Jaishri Jethwaney
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• Author(s): Jaishri Jethwaney • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Language Arts And DisciplinesA comprehensive and engaging textbook that helps in understanding the underlying concepts and real-life strategies ...
View full detailsSamajik Karyakartyansathi Kaushalya Prashikshan: Ek Mahitipustika
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaSkill Training for Social Workers: A Manual, responds to the demand for indigenous textbooks and teaching materials for social work educators, sc...
View full detailsUtal Romanthan: Purnatar Shei Bochorgulo
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaThe book brings together Rehman Sobhan's personal story situated within the historical events of Bangladesh, from its birth as East Pakistan to i...
View full detailsAncient and Medieval World: From Evolution of Humans to the Crisis of Feudalism
Rakesh Kumar
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• Author(s): Rakesh Kumar • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: HistoryA student-friendly textbook covering the fundamentals of social formations and cultural patterns of the ancient and medieval world. Ancient ...
View full detailsBhartateel Bauddhdham: Brahmanidharma va Jatiyatela Aavhana
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaSAGE Classics is a carefully selected list that every discerning reader will want to possess, re-read and enjoy for a long time. These are now pr...
View full detailsPublic Policy: Concept Theory and Practice
Bidyut Chakrabarty
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• Author(s): Bidyut Chakrabarty • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Political ScienceThe book offers a balanced mix of practical and theoretical aspects of public policy by tracing its evolution in the Indian co...
View full detailsUntranquil Recollections: The Years of Fulfilment
Rehman Sobhan
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• Author(s): Rehman Sobhan • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Political ScienceThe book brings together Rehman Sobhan's personal story situated within the historical events of Bangladesh, from its birth as Eas...
View full detailsRural Development: Principles Policies and Management
Katar Singh
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• Author(s): Katar Singh • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsAn unparalleled textbook on the subject, extensively revised to provide updates of various policies, strategies, and programs in...
View full detailsFinancial Management: A Contemporary Approach
Rajesh Kothari
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• Author(s): Rajesh Kothari • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Business And EconomicsA comprehensive text that deals with the financial management from a contemporary perspective, analyzing emerging trends and ...
View full detailsPerformance Management: Toward Organizational Excellence
T. V. Rao
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• Author(s): T. V. Rao • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsPerformance management when interpreted and used properly can create organizational excellence and enhance human capital value. ...
View full detailsDalit Aur Prajatantrik Kranti: Upniveshiye Bharat Me Doctor Ambedkar Evam Dalit Andolan
Kerry Lord
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• Author(s): Kerry Lord • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaThis important book traces the history of the Dalit movement from its beginning in the 19th century to the death of its most famous leader, B.R. Ambedkar, in 19...
View full detailsGrameen Vikas: Neetiyan Evam Prabandh
Ausiello Giorgio
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• Author(s): Ausiello Giorgio • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaRural Development: Principles, Policies and Management, Third Edition, has been revised and repackaged as a comprehensive textbook on Rural Development an...
View full detailsContracts and Arbitration for Managers
Anurag K. Agarwal
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• Author(s): Anurag K. Agarwal • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsThis book presents contracts and arbitration from a business perspective. The book targets managers and engineers - who d...
View full detailsTroubled Periphery: The Crisis of India's North East
Sage Publications Pvt Ltd
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• Author(s): Sage Publications Pvt Ltd • Publisher: Sage Publications • Publisher Imprint: SAGE IndiaThis book maps the evolution of India's North East into a constituent region of the republic and analyses the perpetual crisis in the region sinc...
View full detailsBharat Me Samajik Aandolan
Andrea Beaty
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• Author(s): Andrea Beaty • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaSocial movements primarily take the form of non-institutionalized collective political action which strive for political and/or social change. While India has...
View full detailsStatistics for Social Sciences: Statistics for Social Sciences
T. Rajaretnam
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• Author(s): T. Rajaretnam • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Social ScienceA comprehensive guide to the practical applications of statistics in social sciences This book brings out the relevance of statistic...
View full detailsInnovations in Family Planning: Case Studies from India
Jay Satia
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• Author(s): Jay Satia • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: MedicalA compendium of successful case studies of FAMILY PLANNING implementation in India This is the first book on innovations in family planning ser...
View full detailsThe Indian Economy: A Macroeconomic Perspective
Nilanjan Banik
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• Author(s): Nilanjan Banik • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Business And EconomicsThis lucid and concise overview of India's macroeconomy presents a comprehensive assessment of governmental policies and mea...
View full detailsAaker on Branding: 20 Principles That Drive Success
David Aaker
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• Author(s): David Aaker • Publisher: Sage Publications • Publisher Imprint: SAGEResponDid you know brands are assets?Do you know how to create a brand vision?Is it possible to bring a brand to life?This is the definitive book that answers these ...
View full detailsAdhunik Bhartiya Rajneetik Chintan: Vichar Va Sandarbh
Bidyut Chakrabarty, Rajendra Kumar Pandey
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• Author(s): Bidyut Chakrabarty | Rajendra Kumar Pandey • Publisher: Sage Publications • Publisher Imprint: SAGEBhashaModern Indian Political Thought: Text and Context is an essential reading for students of social sciences seeking to unravel the...
View full detailsCommunication for Behavior Change: Volume II
Esta De Fossard
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• Author(s): Esta De Fossard • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Language Arts And DisciplinesThe book demonstrates how to create TV and FILM DRAMAS that encourage people to make positive behavioral changes to ...
View full detailsEmotional Intelligence at Work: A Professional Guide
Dalip Singh
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• Author(s): Dalip Singh • Publisher: Sage Publications • Publisher Imprint: SAGERespon • BISAC: Business And EconomicsEmotional intelligence is increasingly being recognised as a key determinant to professional success in today's high-stress env...
View full detailsMicrofinance India: State of the Sector Report 2008
N. Srinivasan
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• Author(s): N. Srinivasan • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: Business And EconomicsMicrofinance India: State of the Sector Report 2008 provides a comprehensive overview of the microfinance sector in India, co...
View full detailsReading Difficulties and Dyslexia: An Interpretation for Teachers
J. P. Das
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• Author(s): J. P. Das • Publisher: Sage Publications • Publisher Imprint: SAGE India • BISAC: EducationThis book is a ready reckoner on dyslexia, a condensed and updated source of information on the subject, for not only teachers and parents, bu...
View full detailsIndian Government and Politics
Bidyut Chakrabarty
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• Author(s): Bidyut Chakrabarty • Publisher: Sage Publications • Publisher Imprint: SAGETexts • BISAC: Political ScienceIndian Government and Politics will serve as a standard textbook for undergraduate students of Political Science and Public Ad...
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