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Applied Behavior Analysis: Principles and Procedures in Modifying Behavior

by Edward P. Sarafino
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Current price ₹15,898.00
Original price ₹19,872.00
Original price ₹19,872.00
Original price ₹19,872.00
(-20%)
₹15,898.00
Current price ₹15,898.00

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Book cover type: Paperback
  • ISBN13: 9780470571521
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 472
  • Original Price: USD 210.95
  • Language: English
  • Edition: N/A
  • Item Weight: 658 grams
  • BISAC Subject(s): Physiological Psychology and Motivational & Inspirational

Applied Behavior Analysis: Principles & Procedures for Modifying Behavior provides today's students with a handbook to help them design and conduct interventions to modify behaviors when they enter professional careers. This text will serve as a resource for students who plan to become behavior analysts to design and conduct interventions to change clients’ behaviors.

Author, Ed Sarafino provides an understanding of the fundamental techniques of applied behavior analysis by presenting its concepts and procedures in a logical sequence and giving clear definitions and examples of each technique. The text will guide students to learn,

*how to identify and define the behavior to be changed and how a response is determined by its antecedents and consequences, *usable, practical skills by specifically stating the purpose of each technique, describing how it is carried out, and presenting guidelines and tips to maximize its effectiveness, *why and how to design a program to change a behavioral deficit or excess by conducting a functional assessment and then selecting and combining techniques that can be directed at the behavior itself and its antecedents and consequences, and, *to illustrate why and how to collect and analyze data.

Applied Behavior Analysis: Principles & Procedures for Modifying Behavior is available in alternate versions (eBooks and custom) for professors and students. For more information, visit the "Instructor's Resource" tab or "Student Resource" tab below.

Edward P. Sarafino received his PhD from the University of Colorado and immediately began his 32-year affiliation with the Department of Psychology at The College of New Jersey. His scholarship continues to combine areas of health and behavioral psychology, particularly in his study of asthma. In addition to having published dozens of research articles and chapters, he is the author of six books. He is a member of Division 25 (The Experimental Analysis of Behavior) of the American Psychological Association and is a fellow of Division 38 (Health Psychology). He served as an officer (secretary) of Division 38, and has been a member of several committees of the Division and the Society of Behavioral Medicine. When he is not working, he enjoys being with family and friends, traveling, hiking and other outdoor activities, and going to cultural events, especially music and visual arts.

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