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Small Business Management by Hal B. Pickle

Small Business Management

by Hal B. Pickle
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Book cover type: Paperback
  • ISBN13: 9780471500711
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Wiley
  • Publisher Imprint: Wiley
  • Publication Date:
  • Pages: 736
  • Original Price: USD 210.95
  • Language: English
  • Edition: Revised
  • Item Weight: 1257 grams
  • BISAC Subject(s): Management

This Fifth Edition retains the practice-oriented approach and informal writing style that made the previous editions so popular. Presents the techniques and methods used in the day-to-day running of a small business enterprise, with updated and extended coverage of the business plan and the growing use of microcomputers. Other topics include franchising, operations, marketing and the role of the government.

Hal B. Pickle and Royce L. Abrahamson are the authors of Small Business Management, 5th Edition, published by Wiley.

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